Search Results - subject:"Extended Technology Acceptance Model"

Factors influencing FinTech adoption among bank customers in Palestine : an extended technology acceptance model approach

Hurani, Jamal; Abdel-Haq, Mohammed Kayed - 2025

, improving customer satisfaction, and ensuring competitiveness. Using an extended Technology Acceptance Model (TAM) and SmartPLS …

Persistent link: https://www.econbiz.de/10015338391

Capturing OTT users in an emerging market : insights on quality of OTT service and behavioral intentions through extended technology acceptance model

Kim, Yanghee; Oyunbold, Bodibold; Roh, Taewoo - In: Journal of retailing and consumer services 81 (2024), pp. 1-11

Persistent link: https://www.econbiz.de/10015116755

Millennials' interactions with social media content on cruise tourism

Kim, Bona; Lei, Soey Sut Ieng - In: Tourism review 80 (2025) 4, pp. 928-943

Persistent link: https://www.econbiz.de/10015422091

A contextualized study of the usage of the augmented reality technology in the tourism industry

Ronaghi, Mohammad Hossein; Ronaghi, Marzieh - In: Decision analytics journal 5 (2022), pp. 1-9

This study aims to evaluate the acceptance of augmented reality (AR) technology among Persepolis visitors. The mixed and extended Unified Theory of Acceptance and Use of Technology (UTAUT) model was developed via the content analysis method. The innovation resistance and the perceived fee were...

Persistent link: https://www.econbiz.de/10014336847

Factors affecting the adoption of mobile-based electronic payment apps in China : an application of the extended technology acceptance model

Hosain, Md Sajjad; Afsar Kamal, Mohammad - In: Journal of contemporary marketing science 7 (2024) 2, pp. 113-139

Persistent link: https://www.econbiz.de/10015052469

Factors affecting the adoption of mobile-based electronic payment apps in China: an application of the extended technology acceptance model

Hosain, Md Sajjad; Kamal, Mohammad Afsar - In: Journal of Contemporary Marketing Science 7 (2024) 2, pp. 113-139

extended technology acceptance model (ETAM). After conducting a thorough and careful literature review, this study identified …

Persistent link: https://www.econbiz.de/10015349404

Digital advertising policy acceptance by out-of-home advertising firms : a combination of TAM and TOE framework

Cho, Jaesoo; Cheon, Yongseok; Jun, Jong Woo; Lee, Sangwon - In: International journal of advertising : the review of … 41 (2022) 3, pp. 500-518

Persistent link: https://www.econbiz.de/10013209350

Intention to adopt mobile-based online payment platforms in three Asian countries : an application of the extended Technology Acceptance Model

Jawad, Abdullah Ibrahim; Parvin, Tania; Hosain, Md Sajjad - In: Journal of contemporary marketing science 5 (2022) 1, pp. 92-113

Persistent link: https://www.econbiz.de/10013272742

Intention to adopt mobile-based online payment platforms in three Asian countries: an application of the extended Technology Acceptance Model

Jawad, Abdullah Ibrahim; Parvin, Tania; Hosain, Md Sajjad - In: Journal of Contemporary Marketing Science 5 (2022) 1, pp. 92-113

Purpose The purpose of this paper is to explore the impact of selected factors in adopting mobile-based online payment platforms (MOPP) in three Asian countries: China, India and Bangladesh through the application of Technology Acceptance Model (TAM). The factors considered were: perceived trust...

Persistent link: https://www.econbiz.de/10014850625

Understanding intention and behavior toward online purchase of agriculture and fisheries products using extended technology acceptance model

Matias, Junrie - In: International journal of enterprise information systems … 17 (2021) 4, pp. 118-137

Persistent link: https://www.econbiz.de/10012664420