Search Results - subject:"FMCG-sector"

Challenges of digital marketing adoption in FMCG sector in Pakistan: A MICMAC-ISM approach

Basit, Abdul; Niazi, Abdul Aziz Khan - In: Pakistan Journal of Commerce and Social Sciences (PJCSS) 19 (2025) 3, pp. 468-494

digital-marketing adoption in FMCG-sector. Results of ISM modeling show that customers' digital engagement, consumer trust … Consumer Goods (FMCG) sector in Pakistan. The design comprises of review of up-to-date literature, primary data gathering …

Persistent link: https://www.econbiz.de/10015482409

Challenges of digital marketing adoption in FMCG sector in Pakistan : a MICMAC-ISM approach

Basit, Abdul; Amiya Bhaumik; Niazi, Abdul Aziz Khan - In: Pakistan journal of commerce and social sciences 19 (2025) 3, pp. 468-494

Persistent link: https://www.econbiz.de/10015475275

Identifying the dimensions of philanthropic CSR in the FMCG sector : agenda for the sustainability of business

Soni, Vibha; Saxena, Priti; Moid, Sana; Saxena, Abhineet; … - In: Corporate governance : international journal of … 24 (2024) 3, pp. 682-700

Persistent link: https://www.econbiz.de/10015052341

Exploring new-product selling challenges in the FMCG sector : a qualitative method approach

Sharma, Archana; Sagar, Mahim - In: Qualitative market research : an international journal 26 (2023) 5, pp. 494-533

Persistent link: https://www.econbiz.de/10014430695

МЕЖДУНАРОДНЫЕ ТОРГОВЫЕ СЕТИ В ПРОЦЕССАХ КОНЦЕНТРАЦИИ НА ПРОДУКТОВОМ РЫНКЕ (FMCG) УКРАИНЫ

ПЕТРОВНА, КУДЫРКО ЛЮДМИЛА; … - In: Бизнес Информ (2013) 3, pp. 56-63

Цель статьи заключается в исследовании состояния и тенденций развития процессов консолидации и концентрации рыночной власти на розничном рынке Украины, оценке...

Persistent link: https://www.econbiz.de/10011216058

International Trade Networks in the Processes of Concentration in the Food Market (FMCG) of Ukraine

Kudyrko Lyudmila P.; Sevruk Iryna M. - In: Business Inform (2013) 8, pp. 56-63

The goal of the article is to study the state and tendencies of development of the processes of consolidation and concentration of the market power in the retail market of Ukraine, assessment of concentration of international trade FMCG networks and analysis of influence of the said process upon...

Persistent link: https://www.econbiz.de/10010699723

GST implementation and its effect on Indian capital market : a comparative study

Babu, M.; Hariharan, C. - In: Research bulletin / The Institute of Cost Accountants … 44 (2018) 2, pp. 58-68

Persistent link: https://www.econbiz.de/10012130179

A live study on market performance of Fem hair removal cream & bleach in Guwahati region

Pareek, Prashant; Pareek, Yash - In: Global journal of business management : GJBM 12 (2018) 1, pp. 73-85

Persistent link: https://www.econbiz.de/10011961835

Identification losses in the FMCG1 sector in the light of the European and global researches

Lewandowska, Justyna - Keleti Károly Gazdasági Kar, Óbudai Egyetem

The main aim of the article is to present a very high level of the shrinkage in the FMCG sector on the European and … profits. Results come from the European and global research on identification and cost of losses in the FMCG sector. An author …

Persistent link: https://www.econbiz.de/10010878305