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  • Search: subject:"Fee‐based advice"
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Advisory services 1 Banking 1 Fee‐based advice 1 Financial advice 1 Financial information 1 Financial services 1 Innovation 1 Innovation adoption 1 Remuneration 1 Remuneration scheme 1 Retail banking 1
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research-article 1
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English 1
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Broekhuizen, Thijs L.J. 1 Franken, Heiner 1 Hoffmann, Arvid O.I. 1
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International Journal of Bank Marketing 1
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Customer intention to adopt a fee‐based advisory model : An empirical study in retail banking
Hoffmann, Arvid O.I.; Franken, Heiner; Broekhuizen, … - In: International Journal of Bank Marketing 30 (2012) 2, pp. 102-127
Purpose – The paper aims to identify which factors determine (German) retail banking customers' intention to adopt a new remuneration system for financial advice. The new system is a pay‐per‐use advisory model that supersedes existing commission‐based advisory approaches....
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