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~subject:"USA"
~isPartOf:"Annual Marketing Research Conference : contributed papers, 1953"
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Broadcast
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Fernsehen
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Fernsehprogramm
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Hörerforschung
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Mediennutzung
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Rundfunk
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Nielsen, Arthur C.
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Annual Marketing Research Conference : contributed papers, 1953
The journal of media economics
13
Journal of advertising research
7
Working paper / National Bureau of Economic Research, Inc.
7
JMM : the international journal on media management
4
The American journal of economics and sociology
4
Discussion paper / Centre for Economic Policy Research
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Journal of promotion management : JPM
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Applied economics
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Engaging consumers through branded entertainment and convergent media
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Journal of advertising : official publication of the American Academy of Advertising
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of sports economics
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Psychology & marketing
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Sport marketing quarterly : preferred journal of the Sport Marketing Association
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The journal of law & economics
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Allmächtige PR, ohnmächtige PR : die doppelte Vertrauenskrise der PR
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An American Enterprise Institute/Ballinger publication
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Applied economics letters
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Applied financial economics
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Atlantic economic journal : AEJ
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Brookings-Wharton papers on urban affairs
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CESifo Working Paper
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CESifo working papers
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Cultural studies and anti-consumerism : a critical encounter
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Discussion paper series / IZA
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Economics discussion papers
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Economics letters
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Economics of art and culture : invited papers at the 12th international conference of the Association of Cultural Economics International
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European journal of law and economics
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Financial services review : the journal of individual financial management
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Global studies
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HEC Paris research paper series
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Health marketing quarterly
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International business and economics research journal
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International journal of advertising : the quarterly review of marketing communications
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International journal of arts management
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International journal of critical accounting : IJCA
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International journal of entrepreneurship and small business
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International journal of sport finance
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Radio and television audience research
Nielsen, Arthur C.
- In:
Annual Marketing Research Conference : contributed …
,
(pp. 29-65)
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1953
Persistent link: https://www.econbiz.de/10003640487
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