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~isPartOf:"International journal of sports marketing & sponsorship"
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Football
47
Fußball
47
Professional sports
36
Profisport
36
Sportmarketing
27
Sports marketing
27
Consumer behaviour
25
Konsumentenverhalten
25
Sport organization
20
Sportorganisation
20
Sponsoring
15
Sponsorship
14
Sport
14
Sports
14
Brand management
12
Markenführung
12
Beziehungsmarketing
11
Relationship marketing
11
Brand image
7
Markenimage
7
Social Web
7
Social web
7
Sport event
7
Sportveranstaltung
7
Internet marketing
6
Online-Marketing
6
Arbeitsgruppe
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Team
5
Customer satisfaction
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Kundenzufriedenheit
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Advertising effects
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Athletes
3
Brand
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Europa
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Europe
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48
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English
48
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Biscaia, Rui
4
Bukstein, Scott
2
Correia, Abel
2
Harrison, C. Keith
2
Hyun, Sunghyup Sean
2
Kellison, Timothy B.
2
Ross, Stephen
2
Santos, Manuel Alonso dos
2
Yoshida, Masayuki
2
Abeza, Gashaw
1
Alon, Anat Toder
1
Anagnostopoulos, Christos
1
Balliauw, Matteo
1
Bareket-Bojmel, Liad
1
Barris, Carlos Pestana
1
Becerra, Mario
1
Beek, Remco
1
Behnam, Mohsen
1
Behzad Foroughi
1
Bemanzadeh, Fahimeh
1
Berndt, Adele
1
Bradbury, Trish
1
Breuer, Christoph
1
Calabuig Moreno, Ferran
1
Catley, Bevan
1
Cayolla, Ricardo Roseira
1
Chadwick, Simon
1
Chou, Winston Wen-hao
1
Cianfrone, Beth A.
1
Claussen, Cathryn L.
1
Cornwell, T. Bettina
1
Crompton, John L.
1
Davoud Nikbin
1
De Borger, Bruno L.
1
Delshab, Vahid
1
Derom, Inge
1
Desbordes, Michel
1
Dickson, Geoff
1
Dobner Sordi, Jefferson
1
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International journal of sports marketing & sponsorship
Journal of sports economics
272
European Sport management quarterly : ESMQ
128
International journal of sport finance
114
International journal of sport management and marketing : IJSMM
86
Journal of sport management : the official journal of the North American Society of Sport Management
84
Sport management review
78
Applied economics
74
Journal of Sports Economics
65
Applied economics letters
62
Sport marketing quarterly : preferred journal of the Sport Marketing Association
54
Discussion paper series / IZA
47
Sport, Business and Management : an international journal ; SBM
41
Sport, Business and Management: An International Journal
40
MPRA Paper
34
International Journal of Sport Finance
33
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
33
European journal of operational research : EJOR
27
IZA Discussion Paper
27
SpringerLink / Bücher
27
International Journal of Sports Marketing and Sponsorship
26
International journal of forecasting
25
Scottish journal of political economy : the journal of the Scottish Economic Society
23
Journal of economic psychology : research in economic psychology and behavioral economics
21
The journal of gambling business and economics
21
Accounting, auditing & accountability journal
20
Discussion paper / Tinbergen Institute
20
Diskussionspapier / Technische Universität Ilmenau, Institut für Volkswirtschaftslehre
20
Journal of Quantitative Analysis in Sports
20
Ilmenau Economics Discussion Papers
19
NBER working paper series
19
IMA journal of management mathematics
17
Research papers / Birkbeck Sport Business Centre
17
Working Papers / International Association of Sport Economists - IASE
17
Discussion paper / Centre for Economic Policy Research
16
Economics letters
16
IZA Discussion Papers
16
Tinbergen Institute Discussion Paper
16
Handbook on the economics of professional football
15
Working paper
15
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ECONIS (ZBW)
48
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1
Sport team identification : a social identity perspective comparing local and distant fans
Lintumäki, Petri
;
Koll, Oliver
- In:
International journal of sports marketing & sponsorship
25
(
2024
)
1
,
pp. 1-17
Persistent link: https://www.econbiz.de/10014504781
Saved in:
2
Distinctions in environmental attitudes between soccer and American
football
fans
Kellison, Timothy B.
;
Cianfrone, Beth A.
- In:
International journal of sports marketing & sponsorship
24
(
2023
)
1
,
pp. 129-144
Persistent link: https://www.econbiz.de/10014232453
Saved in:
3
Why do fans go to
football
games? : a discrete choice analysis of ticket buyers' preferences
Becerra, Mario
;
Balliauw, Matteo
;
Goos, Peter
;
De …
- In:
International journal of sports marketing & sponsorship
25
(
2024
)
1
,
pp. 88-108
Persistent link: https://www.econbiz.de/10014504950
Saved in:
4
Revisiting organizational identity and social responsibility in professional
football
clubs : the case of Bayern Munich and the Qatar sponsorship
Herold, David Martin
;
Harrison, C. Keith
;
Bukstein, Scott
- In:
International journal of sports marketing & sponsorship
24
(
2023
)
1
,
pp. 56-73
Persistent link: https://www.econbiz.de/10014232446
Saved in:
5
Effectiveness of sponsoring the video assistant referee system : a comparative exploratory study
Santos, Manuel Alonso dos
;
Sánchez-Franco, Manuel J.
; …
- In:
International journal of sports marketing & sponsorship
24
(
2023
)
2
,
pp. 221-240
Persistent link: https://www.econbiz.de/10014331362
Saved in:
6
Fans' perceptions of pro-environmental sustainability initiatives in sport and triple bottom line benefits
Cayolla, Ricardo Roseira
;
Escadas, Marco
;
Biscaia, Rui
; …
- In:
International journal of sports marketing & sponsorship
24
(
2023
)
2
,
pp. 395-421
Persistent link: https://www.econbiz.de/10014331420
Saved in:
7
The brand persona of a
football
manager : the case of Arsène Wenger
Berndt, Adele
- In:
International journal of sports marketing & sponsorship
23
(
2022
)
1
,
pp. 209-226
Persistent link: https://www.econbiz.de/10012797850
Saved in:
8
Effectiveness of sponsorship type, sport team identification, team support and congruence
Mohammadi, Sardar
;
Siani, Mojtaba Ghasemi
;
Santos, …
- In:
International journal of sports marketing & sponsorship
25
(
2024
)
1
,
pp. 188-209
Persistent link: https://www.econbiz.de/10014504967
Saved in:
9
From horizontal to vertical relationships : how online community identification fosters sport fans' team identification and behavioural intentions
Kim, Sungkyung
;
Manoli, Argyro Elisavet
- In:
International journal of sports marketing & sponsorship
24
(
2023
)
1
,
pp. 1-19
Persistent link: https://www.econbiz.de/10014232437
Saved in:
10
Sponsorship and social justice : brand positioning on diversity and inclusion in sport marketing during the 2020 UEFA European
football
championship
Beek, Remco
;
Van Hoecke, Jo
;
Derom, Inge
- In:
International journal of sports marketing & sponsorship
24
(
2023
)
3
,
pp. 538-557
Persistent link: https://www.econbiz.de/10014331530
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