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~isPartOf:"Journal of marketing for higher education"
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Students
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112
Higher education institution
88
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Studium
39
University education
39
higher education
29
Beziehungsmarketing
21
Consumer behaviour
21
Dienstleistungsqualität
21
Konsumentenverhalten
21
Relationship marketing
21
Service quality
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Customer satisfaction
19
Kundenzufriedenheit
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Alcaide-Pulido, Purificación
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Bonilla Quijada, María del Rocío
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Journal of marketing for higher education
Discussion paper series / IZA
806
NBER working paper series
757
Working paper / National Bureau of Economic Research, Inc.
630
NBER Working Paper
606
IZA Discussion Paper
527
Economics of education review
370
Journal of education for business
300
World development : the multi-disciplinary international journal devoted to the study and promotion of world development
238
CESifo working papers
213
Feminist economics
194
Journal of career development
192
The review of black political economy
174
World Bank E-Library Archive
174
The international journal of management education
158
Working paper
150
The American economic review
148
Policy research working paper : WPS
141
International journal of gender and entrepreneurship
140
Journal of vocational behavior
136
Discussion paper / Centre for Economic Policy Research
132
Gender in management : an international journal
131
Journal of marketing education : JME
129
Journal of human resources : JHR
118
Applied economics
117
Journal of the Academy of Business Education : JABE
117
International journal of entrepreneurship and small business
113
Journal of business research : JBR
110
Education economics
105
IFPRI discussion paper
105
Discussion papers / CEPR
104
Journal of business ethics : JOBE
97
Journal of economic behavior & organization : JEBO
96
Applied economics letters
92
World Bank Policy Research Working Paper
90
Discussion paper
86
GLO discussion paper
84
Journal of development economics
82
Journal of teaching in international business
80
Journal of management education : a publication of the Organizational Behavior Teaching Society
79
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ECONIS (ZBW)
112
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1
Student satisfaction : the role of expectations in mitigating the pain of paying fees
Khan, Jashim
;
Hemsley-Brown, Jane
- In:
Journal of marketing for higher education
34
(
2024
)
1
,
pp. 178-200
Persistent link: https://www.econbiz.de/10014566955
Saved in:
2
You are what you communicate : on the relationships among university brand personality, identification, student participation, and citizenship behaviour
Naheen, Fahmida
;
Elsharnouby, Tamer H.
- In:
Journal of marketing for higher education
34
(
2024
)
1
,
pp. 368-389
Persistent link: https://www.econbiz.de/10014566979
Saved in:
3
Selling lemons? : the relationship between learning and teaching information on university programme web pages and future students' course satisfaction
Hosein, Anesa
;
Rao, Namrata
- In:
Journal of marketing for higher education
33
(
2023
)
1
,
pp. 124-141
Persistent link: https://www.econbiz.de/10014286249
Saved in:
4
The homogenisation of prospectuses over the period of massification in the UK
Knight, Elizabeth Bronwen
- In:
Journal of marketing for higher education
32
(
2022
)
1
,
pp. 19-36
Persistent link: https://www.econbiz.de/10013277081
Saved in:
5
Measuring COVID-19's impact on international HE students and intervention satisfaction : implications for marketing theory and practice
Greenland, Steven
;
Saleem, Muhammad Abid
;
Misra, Roopali
; …
- In:
Journal of marketing for higher education
34
(
2024
)
1
,
pp. 44-71
Persistent link: https://www.econbiz.de/10014566931
Saved in:
6
Cultural exploration as an antecedent of students' intention to attend university events : an extension of the theory of reasoned action
Harb, Ayman Abdo
;
Khliefat, Aahed
;
Alzghoul, Yahya A.
; …
- In:
Journal of marketing for higher education
34
(
2024
)
1
,
pp. 72-94
Persistent link: https://www.econbiz.de/10014566934
Saved in:
7
Marketing of higher education institutes through the creation of positive learning experiences : analyzing the role of teachers' caring behaviors
Khanna, Monica
;
Jacob, Isaac
;
Chopra, Anjali
- In:
Journal of marketing for higher education
34
(
2024
)
1
,
pp. 116-135
Persistent link: https://www.econbiz.de/10014566950
Saved in:
8
Higher education institution choice intention model : mediation effect of attitude
Tasel-Jurkovic, Kevser
;
Altınbaṣak-Farina, İpek
- In:
Journal of marketing for higher education
34
(
2024
)
1
,
pp. 136-155
Persistent link: https://www.econbiz.de/10014566952
Saved in:
9
The role of university switching costs, perceived service quality, perceived university image and student satisfaction in shaping student loyalty
Ali, Mazhar
;
Amir, Huma
;
Ahmed, Masood
- In:
Journal of marketing for higher education
34
(
2024
)
1
,
pp. 201-222
Persistent link: https://www.econbiz.de/10014566956
Saved in:
10
The educational placebo effect : branding higher education benefits student learning
Esteky, Sina
;
Kalati, S. H.
- In:
Journal of marketing for higher education
34
(
2024
)
1
,
pp. 246-261
Persistent link: https://www.econbiz.de/10014566960
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