Youssef, Slim Ben - In: International Review of Management and Marketing 3 (2013) 2, pp. 75-75
decide jointly for the price. In the full-cooperation case, all members of the channel cooperate by maximizing a joint profit … contract between all channel members, which shares the extra-profit due to full-cooperation. We propose a new and unusual … and social welfare, while full-cooperation is the best case. …