Search Results - subject:"Functional congruity"

Understanding damage to and reparation of brand trust : a closer look at image congruity in the context of negative publicity

Tong, Zelin; Feng, Jingdan; Liu, Fang - In: The journal of product & brand management 32 (2023) 1, pp. 157-170

Persistent link: https://www.econbiz.de/10013552948

Understanding multiphase tourist satisfaction

Lai, Michale Tin Hang; Vafadari, Kazem - In: Tourism analysis : an interdisciplinary tourism & … 30 (2025) 2, pp. 123-138

Persistent link: https://www.econbiz.de/10015409160

Decoding ethnic food selection at religious tourism sites : exploring selfcongruity and the influence of social media celebrities' intimate selfdisclosure

Ajina, Ahmad S. - In: Journal of Islamic marketing 16 (2025) 6, pp. 1593-1622

Persistent link: https://www.econbiz.de/10015424124

From congruity to loyalty : how congruity factors drive sharing economy

Rasheed, A. K. Fazeen; Balakrishnan, Janarthanan - In: Journal of hospitality and tourism insights 7 (2024) 5, pp. 2786-2804

Persistent link: https://www.econbiz.de/10015163174

From congruity to loyalty: how congruity factors drive sharing economy

Rasheed, A. K. Fazeen; Balakrishnan, Janarthanan - In: Journal of Hospitality and Tourism Insights 7 (2023) 5, pp. 2786-2804

Purpose The study examines the influence of various congruity factors (economic, safety and Health, hedonic, and functional) on tourists' satisfaction with sharing economy-based services. Design/methodology/approach A single cross-sectional design is used in the study, with 513 travellers...

Persistent link: https://www.econbiz.de/10015350906

Does self-congruity or functional congruity better predict destination attachment? : a higher-order structural model

Usakli, Ahmet; Kucukergin, Kemal Gurkan; Shi, Da; … - In: Journal of destination marketing & management 23 (2022), pp. 1-14

Persistent link: https://www.econbiz.de/10013194640

Antecedents and consequences of hotel customers' psychological ownership

Li, Shuhao; Qu, Hailin; Wei, Min - In: International journal of hospitality management 93 (2021), pp. 1-9

Persistent link: https://www.econbiz.de/10012435832

Effects of brand personality, self-congruity and functional congruity on hotel brand loyalty

Sop, Serhat Adem; Kozak, Nazmi - In: Journal of hospitality marketing & management 28 (2019) 8, pp. 926-956

Persistent link: https://www.econbiz.de/10012176754

Image congruity or functional congruity? : the moderating effect from the social visibility of hotel consumption at different price levels

Su, Na; Hu, Yaou; Min, Hyounae - In: Journal of hospitality & tourism research : JHTR ; the … 43 (2019) 7, pp. 961-979

Persistent link: https://www.econbiz.de/10012053389

Development of measurement scale for functional congruity in guest houses

Wang, Sha; Hung, Kam; Li, Minglong - In: Tourism management : research, policies, practice 68 (2018), pp. 23-31

Persistent link: https://www.econbiz.de/10011870761