Keisidou, Elissavet; Sarigiannidis, Lazaros; Maditinos, … - In: International Journal of Bank Marketing 31 (2013) 4, pp. 259-288
operates. Design/methodology/approach – A survey was carried out in the banking sector of Greece in order to gather information … unprecedented results. Research limitations/implications – The main limitation of the study is the economic environment of Greece …