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Beziehungsmarketing
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Channel integration quality
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Customer satisfaction
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Dienstleistungsqualität
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Distribution channel
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Einzelhandel
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Hybrid experiences
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Kundenzufriedenheit
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Lieferkette
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Logistik
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Logistikunternehmen
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Online retailing
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Hsu, Ping-Yu
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Prassida, Grandys Frieska
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Journal of retailing and consumer services
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The harmonious role of channel integration and logistics service in omnichannel retailing : the case of IKEA
Prassida, Grandys Frieska
;
Hsu, Ping-Yu
- In:
Journal of retailing and consumer services
68
(
2022
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013366370
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