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  • Search: subject:"IMP group"
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Year of publication
Subject
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Business network 4 Unternehmensnetzwerk 4 Lieferantenmanagement 3 Supplier relationship management 3 IMP Group 2 IMP group 2 B-to-B-Marketing 1 Betriebliche Wertschöpfung 1 Business-to-business marketing 1 Comparison 1 Customer integration 1 Customer value 1 Dynamics 1 Großbritannien 1 Industrial Marketing Management Journal 1 Industrie 1 Interaction approach 1 Kundenintegration 1 Kundenwert 1 Manufacturing industries 1 Marketing 1 Marketing management 1 Marketingmanagement 1 Network 1 Network approach 1 Organisatorischer Wandel 1 Organizational change 1 Relationship 1 Scientific method 1 Social network 1 Soziales Netzwerk 1 Stochastic process 1 Stochastischer Prozess 1 Strategic management 1 Strategisches Management 1 Transformation 1 United Kingdom 1 Value co-creation 1 Value creation 1 Vergleich 1
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Undetermined 2
Type of publication
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Article 4
Type of publication (narrower categories)
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Article in journal 4 Aufsatz in Zeitschrift 4 Conference paper 1 Conference proceedings 1 Konferenzbeitrag 1 Konferenzschrift 1
Language
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English 4
Author
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Borghini, Stefania 1 Fonfara, Krzysztof 1 Golfetto, Francesca 1 Halinen, Aino 1 McCabe, Jim 1 Möller, K. E. Kristian 1 Ratajczak-Mrozek, Milena 1 Rinollo, Diego 1 Salle, Robert 1 Stern, Philip 1
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Industrial marketing management : the international journal for industrial and high-tech firms 3 Journal of the Academy of Marketing Science 1
Source
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ECONIS (ZBW) 4
Showing 1 - 4 of 4
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IMP thinking and IMM : co-creating value for business marketing
Möller, K. E. Kristian; Halinen, Aino - In: Industrial marketing management : the international … 69 (2018), pp. 18-31
Persistent link: https://www.econbiz.de/10011822279
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Change and transformation of networks and relationships - fundamental aspects of business reality
Fonfara, Krzysztof; Ratajczak-Mrozek, Milena - In: Industrial marketing management : the international … 58 (2016), pp. 187-189
Persistent link: https://www.econbiz.de/10011549380
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Stochastic modelling and industrial networks : complementary views of organisational buyer behavior
McCabe, Jim; Stern, Philip - In: Journal of the Academy of Marketing Science 37 (2009) 2, pp. 204-214
Persistent link: https://www.econbiz.de/10003851359
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Opening the network: bridging the IMP tradition and other research perspectives
Golfetto, Francesca; Salle, Robert; Borghini, Stefania; … - In: Industrial marketing management : the international … 36 (2007) 7, pp. 844-848
Persistent link: https://www.econbiz.de/10003532738
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