Objective:To assess public support of selected nations with regard to various types of nudges introduced by behavioural public policy and the level of trust these nations have in their governments as the creators of these policies.Research Design & Methods: The article is based on literature...

Customer lifetime value is an important marketing metric and has applications in market segmentation, strategy development, and direct marketing programs, especially when customers are not under contract. In this research, we demonstrate the prediction of the lifetime value of patients in a...

In behavioral economics, sentiments influence decision-making processes, with positive sentiments tending to underestimate risks and negative sentiments overestimate them. At the individual level, these sentiments shape economic behavior in ways that collectively influence broader economic...

Both theory and evidence suggest an ambiguous relationship between business tax compliance and geographic proximity to tax offices. We study this issue using a large-scale natural field experiment with Indonesia's tax authority involving 12,000 micro, small, and medium enterprises (MSMEs)....

This study investigates the factors influencing employee compliance with information security policies, with a specific focus on the interplay between behavioral and technological elements shaping employee behavior. Compliance with these policies is critical in safeguarding organizational assets...