This study explores the role of perceived customer value and loyalty relationships in mobile wallet (M-wallet). The study further investigates trust and satisfaction as drivers of loyalty and examines the role of trust in the traditional value-satisfaction-loyalty relationship. A total of 214...

E-commerce is a comparatively classical concept that emerged into the business language in the 1970s. However, the theoretical and empirical conceptualization of the concept in marketing or consumer behaviour and economics is scanty. Therefore, we seek to statistically examine the impact of...

This paper investigates the relationship between digital tax adoption and the performance of petroleum excise duty using a sample of 52 petroleum importing companies in Uganda for the period 2022. Ordered probit regressions were used in the analysis to achieve the study's objectives. Consistent...

Online shopping has grown in popularity over the past few years, particularly in the context of COVID-19. Gamification is also progressively emerging as an ideal means to boost motivation and encourage community engagement. This study attempts to identify the variables influencing young...

The enterprise digital service and operation platform is a national-level platform for operating digital content in the field of standardisation. Based on the national standards for enterprise digital service products, this platform develops a digital product library of standard resource...

This study investigated the impact of electronic customer relationship management (e-CRM) strategies (functional and personal dimensions) on customer loyalty in the Jordanian telecommunication sector. The mediating role of perceived customer relationship quality (cognitive and an emotional...

We analyze the effects of digitalization and the knowledge acquired through vertical and institutional cooperation across the value chain on the introduction of patents and technological, namely, product and process, innovations in large, and small and medium-sized enterprises (SMEs). We study...