Oesterle, Severin; Buchwald, Arne; Urbach, Nils - In: Electronic Markets 32 (2020) 2, pp. 571-597
organizations future-proof in the long term. We therefore need a better understanding of how value is created in IT consulting … consulting service value based on 77 matched pairs of IT consulting projects using structural equation modeling. We provide … empirical support for the assumptions of S-D logic in the IT consulting industry and reveal determinants that significantly …