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Search: subject:"Image interactivity"
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Brand image
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Consumer behaviour
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Image interactivity
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An experimental study to investigate the impact of
image
interactivity
on the perception of luxury in an online shopping context
Beuckels, Emma
;
Hudders, Liselot
- In:
Journal of retailing and consumer services
33
(
2016
),
pp. 135-142
Persistent link: https://www.econbiz.de/10011598714
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