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~type_genre:"Article in journal"
~type_genre:"Kongressschrift"
~subject:"Ressourcenorientierter Ansatz"
~isPartOf:"Review of marketing science"
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Review of marketing science
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Relationship marketing and intangible resources : the mediating effect of loyalty
Rosa, Dayanna
;
Rua, Orlando Manuel Martins Marques de Lima
- In:
Review of marketing science
18
(
2020
)
1
,
pp. 117-143
Persistent link: https://www.econbiz.de/10012298687
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