In today's fast-paced business environment, leaders who fail to recognize and respond to the emotions of their employees can result in stagnation or a lack of growth in their organization. In light of this, the current study presents a method for identifying leadership styles based on the...

In today's fast-paced business environment, leaders who fail to recognize and respond to the emotions of their employees can result in stagnation or a lack of growth in their organization. In light of this, the current study presents a method for identifying leadership styles based on the...

Advances in social media and mobile communication have ledto the development of "social" and "mobile commerce". Stemming from aliterature review, this paper aims to explore practitioners' interpretative perspective of the phenomena. To this purpose, we have drawn upon 25 in-depth interviews with...

Starting from the specific features of bricolage retail trade (which is part of the ‘Do It Yourselfâ€(tm) -DYI commercial format), this study aims to clarify the concept and structure of innovation in this field, and to present how innovation is perceived and communicated by sellers to...

Market research can be defined as an “active form through which, by means of different concepts, methods and techniques of scientific investigation, is carried out, systematically, the specification, the measurement, the collection, the analysis and the objective interpretation of marketing...

Following the evolution towards media-saturated societies, this article presents practice theory as an alternative framework for mediatization studies. We discuss how it can help us grasp the diversity of social and cultural changes related to the highly integrated media. This is demonstrated by...