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  • Search: subject:"InBev NV <Löwen>"
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Year of publication
Subject
All
InBev NV <Löwen> 2 Auslandsinvestition 1 Beziehungsmarketing 1 Brand image 1 Brand management 1 Customer integration 1 Deutschland 1 Eastern Europe 1 Economic transition 1 Foreign investment 1 Frosta-Aktiengesellschaft 1 Germany 1 GlaxoSmithKline 1 International market entry 1 Internationaler Markteintritt 1 Kundenintegration 1 Markenführung 1 Markenimage 1 Markenpolitik 1 Osteuropa 1 Procter & Gamble Company 1 Relationship marketing 1 Samsonite Europe <Oudenaarde> 1 Social Web 1 Social web 1 Systemtransformation 1 User Generated Content 1 Viral marketing 1 Virales Marketing 1
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Type of publication
All
Book / Working Paper 2
Type of publication (narrower categories)
All
Hochschulschrift 2 Thesis 2
Language
All
English 2
Author
All
Arnhold, Ulrike 1 Sels, Annabel Tina Helena 1
Published in...
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CentER dissertation series / Center for Economic Research, Tilburg University : CDS 1 Gabler research / Innovatives Markenmanagement 1
Source
All
ECONIS (ZBW) 2
Showing 1 - 2 of 2
Cover Image
User generated branding : integrating user generated content into brand management
Arnhold, Ulrike - 2010 - 1. ed.
Persistent link: https://www.econbiz.de/10003939865
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Cover Image
Foreign direct investment as an entry mode : an application in emerging economies
Sels, Annabel Tina Helena - 2006
Persistent link: https://www.econbiz.de/10003338948
Saved in:
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