Search Results - subject:"Intensity of iPad usage"

Impacts of iPad attributes, Lifestyles and media dependency on adoption of iPad and intensity of iPad usage in Mainland China

Kevin, Li Xinpeng - 2012

intensity of iPad usage. Using a snowballing sample, an online survey was conducted with 623 university students in Mainland … of iPad usage. Regarding lifestyles, strivers were found to be associated with higher likelihood of buying iPad … of iPad usage, which proves to be the most important functionalities for iPad. …

Persistent link: https://www.econbiz.de/10010311916

Impacts of iPad attributes, Lifestyles and media dependency on adoption of iPad and intensity of iPad usage in Mainland China

Kevin, Li Xinpeng - International Telecommunications Society (ITS) - 2012

Persistent link: https://www.econbiz.de/10010956239