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Search: subject:"Interactive Communication Technology Adoption Model"
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Health marketing quarterly
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What drives blockchain technology adoption in the online advertising ecosystem? : an interview study into stakeholders' perspectives
Antsipava, Dasha
;
Strycharz, Joanna
;
Reijmersdal, Eva A. van
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014541888
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2
Examining the barriers to accepting big health data from a health marketeer's perspective
Benn, Rebecca
;
Shaw, Alan
- In:
Health marketing quarterly
40
(
2023
)
1
,
pp. 1-18
Persistent link: https://www.econbiz.de/10014294989
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