//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Zentes, Joachim"
~person:"Sheth, Jagdish N."
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"International marketing"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Internationales Marketing
37
International marketing
33
Multinationales Unternehmen
9
Transnational corporation
9
Deutschland
7
Germany
7
Globalisierung
6
Globalization
6
International business research
6
Internationale Betriebswirtschaftslehre
6
Marketing management
6
Marketing theory
6
Marketingmanagement
6
Marketingtheorie
6
International market entry
5
Internationaler Markteintritt
5
Internationales Management
5
Management
5
Theorie
5
Theory
5
Welt
5
World
5
Europa
4
Europe
4
Competitive strategy
3
International management
3
Marketing
3
Wettbewerbsstrategie
3
Africa
2
Afrika
2
Beziehungsmarketing
2
Consumer behaviour
2
Einzelhandel
2
Konsumentenverhalten
2
Lehrbuch
2
Lieferantenmanagement
2
Naresh K. Malhotra
2
Relationship marketing
2
Retail trade
2
Strategic management
2
more ...
less ...
Online availability
All
Undetermined
4
Type of publication
All
Book / Working Paper
24
Article
13
Type of publication (narrower categories)
All
Collection of articles of several authors
13
Sammelwerk
13
Aufsatz im Buch
8
Book section
8
Lehrbuch
7
Textbook
7
Article in journal
5
Aufsatz in Zeitschrift
5
Case study
5
Fallstudie
5
Fallstudiensammlung
4
Aufsatzsammlung
3
Collection of articles written by one author
3
Sammlung
3
Reprint
2
Arbeitspapier
1
Festschrift
1
Graue Literatur
1
Handbook
1
Handbuch
1
Mehrbändiges Werk
1
Multi-volume publication
1
Non-commercial literature
1
Working Paper
1
more ...
less ...
Language
All
German
21
English
20
Author
All
Zentes, Joachim
Sheth, Jagdish N.
Czinkota, Michael R.
38
Kotabe, Masaaki
36
Ronkainen, Ilkka A.
32
Douglas, Susan P.
28
Keegan, Warren J.
28
Cavusgil, S. Tamer
26
Meffert, Heribert
26
Samiee, Saeed
25
Sander, Matthias
25
Diamantopoulos, Adamantios
24
Berndt, Ralph
21
Cateora, Philip R.
21
Fantapié Altobelli, Claudia
21
Kaynak, Erdener
21
Mooij, Marieke K. de
21
Swoboda, Bernhard
21
Ghauri, Pervez N.
20
Griffith, David A.
19
Meissner, Hans Günther
19
Usunier, Jean-Claude
19
Craig, C. S.
18
Jain, Subhash C.
18
Leonidou, Leonidas C.
18
Steenkamp, Jan-Benedict E. M.
18
Zou, Shaoming
18
Katsikeas, Constantine S.
17
Manrai, Ajay K.
17
Backhaus, Klaus
16
Hollensen, Svend
16
Solberg, Carl Arthur
16
Voeth, Markus
16
Doole, Isobel
15
Helsen, Kristiaan
15
Müller, Stefan
15
Paliwoda, Stanley J.
15
Schlegelmilch, Bodo B.
15
Sousa, Carlos M. P.
15
Terpstra, Vern
15
more ...
less ...
Published in...
All
Legends in marketing
6
Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
3
Gabler-Lehrbuch
2
Journal of macromarketing
2
(1995). - VIII, 298 S. : graph. Darst. - Enth. 14 Beitr.
1
Best practices in international marketing
1
Faculty working paper / Bureau of Economic and Business Research, College of Commerce and Business Administration, University of Illinois
1
Faculty working papers / College of Commerce and Business Administration / Bureau of Economic and Business Research, College of Commerce and Business Administration, University of Illinois
1
Gabler Lehrbuch
1
Global business perspectives series
1
Handbook on cross-cultural marketing
1
Innovatives Marketing : Entscheidungsfelder - Management - Instrumente ; Hermann Diller zum 60. Geburtstag
1
Internationales Management : Forschung, Lehre, Praxis
1
Internationalisierung von Vertrieb und Handel
1
Journal of international marketing
1
Journal of marketing
1
Lehrbuch
1
Marketing im Dialog : neue Herausforderungen an die marktorientierte Führung ; Dokumentation des 4. Münsteraner Marketing-Sysmposiums "Marktorientierte Führung im Umbruch - neue Herausforderungen an das Marketin" aus Anlaß des 25-jährigen Bestehens des Instituts für Marketing an der Westfälischen Wilhelms-Universität Münster am 15. Oktober 1994
1
Marketing und Marktforschung : Entwicklungen, Erweiterungen und Schnittstellen im nationalen und internationalen Kontext ; Festschrift zum 66. Geburtstag von Prof. Dr. Manfred Hüttner
1
Review of marketing research
1
Strategisches Euro-Management
1
Vielfalt und Einheit in der Marketingwissenschaft : ein Spannungsverhältnis ; Hans H. Bauer zum 60. Geburtstag
1
more ...
less ...
Source
All
ECONIS (ZBW)
35
USB Cologne (EcoSocSci)
2
Showing
1
-
10
of
37
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Borderless media : rethinking
international
marketing
Sheth, Jagdish N.
- In:
Journal of international marketing
28
(
2020
)
1
,
pp. 3-12
Persistent link: https://www.econbiz.de/10012167070
Saved in:
2
Perspectives on macromarketing in the African context : introduction to the special issue
Dadzie, Kofi Q.
;
Sheth, Jagdish N.
- In:
Journal of macromarketing
40
(
2020
)
1
,
pp. 8-12
Persistent link: https://www.econbiz.de/10012159099
Saved in:
3
Special issue: macromarketing in the African context
Dadzie, Kofi Q.
(
ed.
);
Sheth, Jagdish N.
(
ed.
)
-
2020
Persistent link: https://www.econbiz.de/10012159192
Saved in:
4
Future directions of cross-cultural marketing research
Sheth, Jagdish N.
;
Parvatiyar, Atul
- In:
Handbook on cross-cultural marketing
,
(pp. 249-264)
.
2020
Persistent link: https://www.econbiz.de/10013459553
Saved in:
5
Global marketing
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337118
Saved in:
6
Marketing strategy
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337120
Saved in:
7
Internationales Marketing
Zentes, Joachim
;
Swoboda, Bernhard
;
Schramm-Klein, Hanna
-
2013
-
3., überarbeitete Auflage
Persistent link: https://www.econbiz.de/10014005665
Saved in:
8
International
marketing
Kumar, V.
-
2012
Persistent link: https://www.econbiz.de/10010204935
Saved in:
9
Außenhandel : Marketingstrategien und Managementkonzepte
Zentes, Joachim
(
ed.
)
-
2004
-
1. Aufl.
Persistent link: https://www.econbiz.de/10002003536
Saved in:
10
Ethics, quality of life, and pedagogy
Malhotra, Naresh K.
-
2011
Persistent link: https://www.econbiz.de/10009301069
Saved in:
1
2
3
4
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->