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Search: subject:"Internationale Markteintrittsstrategie"
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International market entry
72
Internationaler Markteintritt
72
Multinationales Unternehmen
45
Transnational corporation
45
Globalisierung
34
Globalization
34
KMU
23
SME
23
International marketing
18
Internationales Marketing
18
Internationalization
18
Emerging economies
12
Schwellenländer
12
Auslandsinvestition
11
Foreign investment
11
Marketing management
11
Marketingmanagement
11
China
10
Firm performance
9
Market entry
9
Markteintritt
9
Strategic management
9
Strategisches Management
9
Unternehmenserfolg
9
Resource-based view
8
Ressourcenorientierter Ansatz
8
Business network
7
Business start-up
7
Unternehmensgründung
7
Unternehmensnetzwerk
7
Innovation
6
Welt
6
World
6
Entrepreneurship
5
Entrepreneurship approach
5
Führungskräfte
5
Managers
5
Dynamic capabilities
4
Dynamische Kompetenzen
4
Emerging markets
4
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32
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5
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Article
66
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6
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Article in journal
72
Aufsatz in Zeitschrift
72
Collection of articles of several authors
5
Sammelwerk
5
Case study
4
Fallstudie
4
Mehrbändiges Werk
3
Multi-volume publication
3
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1
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English
72
Author
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Tarba, Shlomo Yedidia
5
Mellahi, Kamel
4
Vrontis, Demetris
4
Ahammad, Mohammad F.
3
Shoham, Aviv
3
Agnihotri, Arpita
2
Arslan, Ahmad
2
Batsakis, Georgios
2
Baum, Matthias
2
Bhattacharya, Saurabh
2
Czinkota, Michael R.
2
Gnizy, Itzhak
2
Guercini, Simone
2
Khan, Zaheer
2
Liu, Yipeng
2
Malhotra, Shavin
2
Martín Martín, Oscar
2
Milanesi, Matilde
2
Sui, Sui
2
Thrassou, Alkis
2
Yannopoulou, Natalia
2
Zahoor, Nadia
2
Ahmed, Farhad Uddin
1
Alexander, Nicholas
1
Azar, Goudarz
1
Bai, Huifeng
1
Baker, William E.
1
Bembom, Michael
1
Boateng, Agyenim
1
Bortoluzzi, Guido
1
Buck, Trevor
1
Bustinza, Oscar F.
1
Cabanelas, Pablo
1
Caputo, Francesco
1
Cavusgil, S. Tamer
1
Chang, Hsing-Hua Stella
1
Chang, Min-Hua
1
Chatterjee, Sheshadri
1
Chaudhuri, Ranjan
1
Chauri, Pervez N.
1
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International marketing review
International business review : the official journal of the European International Business Academy
220
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
143
Journal of business research : JBR
117
Journal of world business : JWB
115
Management international review : mir ; journal of international business
106
Journal of international management
86
Journal of international entrepreneurship
75
SpringerLink / Bücher
61
European journal of international management : EJIM
55
Journal of East-West business
47
Multinational business review
45
Thunderbird international business review
34
Entrepreneurial business and economics review : EBER
32
International journal of globalisation and small business : IJGSB
31
Asian business & management
30
International journal of emerging markets
30
Discussion paper / Centre for Economic Policy Research
29
Journal of international marketing
28
NBER working paper series
28
Working paper / National Bureau of Economic Research, Inc.
27
Industrial marketing management : the international journal for industrial and high-tech firms
26
The service industries journal
26
European business review : EBR ; the official journal of the International Management Centres, Europe
24
Europäische Hochschulschriften / 5
24
International journal of entrepreneurship and small business
24
Management international review : MIR ; journal of international business
24
Strategic management journal
24
International journal of business and globalisation : IJBG
23
NBER Working Paper
23
Review of international business and strategy
23
Review of international economics
22
Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research
21
Latin American business review : journal of the Business Association of Latin American Studies (BALAS)
21
Working paper
21
Springer eBook Collection
19
CESifo working papers
18
Entrepreneurship, theory and practice : ET & P
18
Global strategy journal : GSJ
18
International small business journal : researching entrepreneurship
18
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ECONIS (ZBW)
72
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61
Guest editorial: International market selection and segmentation : perspectives and challenges
Papadopoulos, Nicolas G.
(
contributor
); …
- In:
International marketing review
28
(
2011
)
2
,
pp. 132-149
Persistent link: https://www.econbiz.de/10009242908
Saved in:
62
Simultaneous determination of optimal cultural distance and market potential in international market entry
Malhotra, Shavin
;
Sivakumar, K.
- In:
International marketing review
28
(
2011
)
6
,
pp. 601-626
Persistent link: https://www.econbiz.de/10009390032
Saved in:
63
New product development proficiency and multi-country product rollout timeliness
Lee, Keon Bong
;
Wong, Veronica
- In:
International marketing review
27
(
2010
)
1
,
pp. 28-54
Persistent link: https://www.econbiz.de/10003949169
Saved in:
64
Immigrant employee effects in international strategy : an expoloratory study of international service firms
Chung, Henry F. L.
;
Enderwick, Peter
; …
- In:
International marketing review
27
(
2010
)
6
,
pp. 652-675
Persistent link: https://www.econbiz.de/10008778773
Saved in:
65
Marketing strategies of MNCs from emerging markets
Mellahi, Kamel
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10003987948
Saved in:
66
Marketing strategies of MNCs from emerging markets ; [I]
Mellahi, Kamel
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10003987962
Saved in:
67
Marketing strategies of MNCs from emerging markets ; Pt. 2
Mellahi, Kamel
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10003987964
Saved in:
68
Internationalizing by learning : the case of Chinese high-tech new ventures
Zou, Huan
;
Ghauri, Pervez N.
- In:
International marketing review
27
(
2010
)
2
,
pp. 223-244
Persistent link: https://www.econbiz.de/10003988061
Saved in:
69
Internationalization of emerging market firms : the case of Turkish retailers
Eren-Erdogmus, Irem
;
Cobanoglu, Emine
;
Yalcın, Muge
; …
- In:
International marketing review
27
(
2010
)
3
,
pp. 316-337
Persistent link: https://www.econbiz.de/10003988073
Saved in:
70
Choosing between wholly-owned subsidiaries and joint ventures of MNCs from an emerging market
Chiao, Yu-ching
;
Lo, Fang-yi
;
Yu, Chow-ming
- In:
International marketing review
27
(
2010
)
3
,
pp. 338-365
Persistent link: https://www.econbiz.de/10003988075
Saved in:
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