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~isPartOf:"Journal of retailing and consumer services"
~person:"Hyun, Hyowon"
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Consumer behaviour
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Hyun, Hyowon
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Journal of retailing and consumer services
The international review of retail, distribution and consumer research
1
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ECONIS (ZBW)
4
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1
Role of multidimensional customer brand engagement on customer behavior for online grocery shopping
Park, Jungkun
;
Hong, EunPyo
;
Ahn, Jiseon
;
Hyun, Hyowon
- In:
Journal of retailing and consumer services
73
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014303390
Saved in:
2
A study of antecedents and outcomes of social media WOM towards luxury brand purchase intention
Park, Jungkun
;
Hyun, Hyowon
;
Toulany Thavisay
- In:
Journal of retailing and consumer services
58
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012430623
Saved in:
3
New generation commerce : the rise of live commerce (L-commerce)
Yun, Jeewoo
;
Lee, Don
;
Cottingham, Michael
;
Hyun, Hyowon
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014363982
Saved in:
4
Enhancing the role of flow experience in social media usage and its impact on shopping
Hyun, Hyowon
;
Toulany Thavisay
;
Lee, Suk Hyung
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013169687
Saved in:
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