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Consumer search 1 E-commerce 1 Internet comparison sites 1 Misleading practices 1 Price comparison websites 1
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Gamper, Harriet 1
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Journal of Consumer Policy 1
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How Can Internet Comparison Sites Work Optimally for Consumers?
Gamper, Harriet - In: Journal of Consumer Policy 35 (2012) 3, pp. 333-353
that consumers are unable to make an informed choice. Internet comparison sites (ICSs) could provide a solution to this …
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