EconBiz - Find Economic Literature
    • Logout
    • Change account settings
  • A-Z
  • Beta
  • About EconBiz
  • News
  • Thesaurus (STW)
  • Academic Skills
  • Help
  •  My account 
    • Logout
    • Change account settings
  • Login
EconBiz - Find Economic Literature
Publications Events
Search options
Advanced Search history
My EconBiz
Favorites Loans Reservations Fines
    You are here:
  • Home
  • Search: subject:"Internet segmentation"
Narrow search

Narrow search

Year of publication
Subject
All
Internet lifestyle 1 Internet segmentation 1 cross-cultural research 1 e-shoppers 1 scale validation 1
Online availability
All
Free 1
Type of publication
All
Book / Working Paper 1
Language
All
English 1
Author
All
BRENGMAN, M. 1 GEUENS, M. 1 SMITH, S. M. 1 SWINYARD, R. 1 WEIJTERS, B. 1
Institution
All
Faculteit Economie en Bedrijfskunde, Universiteit Gent 1
Published in...
All
Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 1
Source
All
RePEc 1
Showing 1 - 1 of 1
Cover Image
Segmenting Internet shoppers based on their web-usage-related lifestyle: a cross-cultural validation
BRENGMAN, M.; GEUENS, M.; WEIJTERS, B.; SMITH, S. M.; … - Faculteit Economie en Bedrijfskunde, Universiteit Gent - 2003
Online surveys in the US and Belgium were conducted to cross-culturally validate the Internet shopper lifestyle scale (Smith and Swinyard, 2001). Special attention was devoted to sample, construct and measurement equivalence. In both countries, the same six basic dimensions were found to...
Persistent link: https://www.econbiz.de/10004983088
Saved in:
A service of the
zbw
  • Sitemap
  • Plain language
  • Accessibility
  • Contact us
  • Imprint
  • Privacy

Loading...