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Search: subject:"Johnson-Neyman technique"
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Johnson-Neyman technique
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Consumer behaviour
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The Johnson-Neyman technique
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Behavioral customer engagement
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Green behavior
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Bai, Billy
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Bozkurt, Sıddık
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Choi, Choongbeom
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Dogan, Volkan
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Gligor, Nichole
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Hassannia, Raheleh
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Karatepe, Osman M.
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Karatepe, Tuna
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Journal of marketing analytics : JMA
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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ECONIS (ZBW)
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Test of a moderated mediation model of green human resource management, workplace spirituality, environmental commitment, and green behavior
Karatepe, Osman M.
;
Rezapouraghdam, Hamed
;
Hassannia, …
-
2025
Persistent link: https://www.econbiz.de/10015358268
Saved in:
2
Investigating the impact of psychological customer engagement on customer engagement behaviors : the moderating role of customer commitment
Bozkurt, Sıddık
;
Gligor, David
;
Gligor, Nichole
- In:
Journal of marketing analytics : JMA
10
(
2022
)
4
,
pp. 408-424
Persistent link: https://www.econbiz.de/10013463840
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3
A novel method for detecting careless respondents in survey data : floodlight detection of careless respondents
Dogan, Volkan
- In:
Journal of marketing analytics : JMA
6
(
2018
)
3
,
pp. 95-104
Persistent link: https://www.econbiz.de/10011951082
Saved in:
4
Dress for success : the effect of exhibitors' dress conformity and self-construal on attendees' approach behavior
Sun, Jie
;
Choi, Choongbeom
;
Bai, Billy
- In:
Journal of travel and tourism marketing
35
(
2018
)
6
,
pp. 706-714
Persistent link: https://www.econbiz.de/10011918073
Saved in:
5
A clearer spotlight on spotlight : understanding, conducting and reporting
Krishna, Aradhna
- In:
Journal of consumer psychology : JCP : the official …
26
(
2016
)
3
,
pp. 315-324
Persistent link: https://www.econbiz.de/10011531080
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