EconBiz - Find Economic Literature
    • Logout
    • Change account settings
  • A-Z
  • Beta
  • About EconBiz
  • News
  • Thesaurus (STW)
  • Academic Skills
  • Help
  •  My account 
    • Logout
    • Change account settings
  • Login
EconBiz - Find Economic Literature
Publications Events
Search options
Advanced Search history
My EconBiz
Favorites Loans Reservations Fines
    You are here:
  • Home
  • Search: subject:"Key Account Management strategy"
Narrow search

Narrow search

Year of publication
Subject
All
Beziehungsmarketing 1 Cluster analysis 1 Clusteranalyse 1 KMU 1 Key Account Management strategy 1 Key account management 1 Key customers 1 Key-Account-Management 1 Lieferantenmanagement 1 Marketing management 1 Marketingmanagement 1 Relationship marketing 1 SME 1 Strategic management 1 Strategisches Management 1 Supplier relationship management 1 cluster analysis 1 customer relationship strategy 1 qualitative research 1 revenue contribuition 1
more ... less ...
Type of publication
All
Article 1
Type of publication (narrower categories)
All
Aufsatz im Buch 1 Book section 1
Language
All
English 1
Author
All
Muliadi, Rai Surya 1 Sari, Hasrini 1
Published in...
All
Customer relationship management : methods, opportunities and challenges 1
Source
All
ECONIS (ZBW) 1
Showing 1 - 1 of 1
Cover Image
Leveraging customer relationship through key account management strategy for SMEs
Sari, Hasrini; Muliadi, Rai Surya - In: Customer relationship management : methods, …, (pp. 17-38). 2024
Persistent link: https://www.econbiz.de/10015072352
Saved in:
A service of the
zbw
  • Sitemap
  • Plain language
  • Accessibility
  • Contact us
  • Imprint
  • Privacy

Loading...