Search Results - subject:"Knowledge Discovery"

Customer Relationship Management auf der Basis von analytischen Informationssystemen

Chamoni, Peter; Düsing, Roland - In: Der Handel im Informationszeitalter : Konzepte, …, (pp. 99-116). 2002

Persistent link: https://www.econbiz.de/10001648481

Building the data warehouse

Inmon, William H. - 2002 - 3. ed.

Persistent link: https://www.econbiz.de/10001649771

Kundenabwanderungen in Kreditinstituten : eine empirische Analyse mittels Data-Mining-Methoden für das Privatkundengeschäft einer Großsparkasse

Eickbusch, Jens - 2002

Persistent link: https://www.econbiz.de/10012877867

Der Prozess des Data Mining im Marketing

Hippner, Hajo; Merzenich, Melanie; Wilde, Klaus D. - In: Data mining : mehr Gewinn aus Ihren Kundendaten ; 22 …, (pp. 9-51). 2002

Persistent link: https://www.econbiz.de/10003535136

Heuristics and optimization for knowledge discovery

Sarker, Ruhul A. (contributor); … - 2002

Introducing data mining and knowledge discovery / R. Sarker, H. Abbass, C. Newton -- A heuristic algorithm for feature …, Ricardo Aler, Daniel Borrajo -- Designing component-based heuristic search engines for knowledge discovery / Craig M. Howard … Carvalho ... [et al.] -- Heuristic knowledge discovery for archaeological data using genetic algorithms and rough sets / Alina …

Persistent link: https://www.econbiz.de/10011726226

Optimal database marketing : strategy, development, and data mining

Drozdenko, Ronald G. - 2002

'This book should be studied by all who aspire to have a career in direct marketing. It provides a thorough overview of all essential aspects of using customer databases to improve direct marketing results. The material is presented in a style that renders even the technical subjects...

Persistent link: https://www.econbiz.de/10012692100

Data mining : a heuristic approach

Abbass, Hussein A. (contributor); … - 2002

Real life problems are known to be messy, dynamic and multi-objective, and involve high levels of uncertainty and constraints. Because traditional problem-solving methods are no longer capable of handling this level of complexity, heuristic search methods have attracted increasing attention in...

Persistent link: https://www.econbiz.de/10011725952

Data warehousing and web engineering

Becker, Shirley A. (contributor) - 2002

. Assessing and improving the quality of knowledge discovery data / Herna Viktor, Niek du Plooy -- 11. Complementing the data …

Persistent link: https://www.econbiz.de/10011725962

Optimal database marketing : strategy, development, and data mining

Drozdenko, Ronald G. - 2002 - Online-Ausg.

This informative book looks at the long-term impact of database marketing techniques on the organisation, customers, both actual and prospective, and society in general. The authors advise on how to use databases to build strong customer relationships

Persistent link: https://www.econbiz.de/10013208053

Data Mining und Datenexploration in der Betriebswirtschaft

Decker, Reinhold - 2002

Persistent link: https://www.econbiz.de/10013385390