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  • Search: subject:"Knowledge about Customer"
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Year of publication
Subject
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Beziehungsmarketing 2 Consumer behaviour 2 Customer satisfaction 2 Konsumentenverhalten 2 Kundenzufriedenheit 2 Relationship marketing 2 knowledge about customer 2 Brand image 1 Brand management 1 Customer Acquisition 1 Customer Satisfaction 1 Customer integration 1 Customer retention 1 Knowledge 1 Knowledge about Customer 1 Knowledge management 1 Knowledge transfer 1 Kundenbindung 1 Kundenintegration 1 Markenführung 1 Markenimage 1 PLS 1 Wissen 1 Wissensmanagement 1 Wissenstransfer 1 brand 1 brand equity 1 customer knowledge 1 customer loyalty 1 customer retention 1 customer satisfaction 1 knowledge for customer 1 knowledge from customer 1
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Online availability
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Undetermined 2
Type of publication
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Article 3
Type of publication (narrower categories)
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Article in journal 2 Aufsatz in Zeitschrift 2
Language
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English 3
Author
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Alhawari, Damer 1 Alhawari, Samer 1 Alryalat, Haroun 1 Hunaiti, Hana 1 Navehebrahim, Abdolrahim 1 Yousefi, Farzaneh 1
Published in...
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International Journal of Service Science, Management, Engineering, and Technology (IJSSMET) 1 International journal of information systems and change management : IJISCM 1 International journal of knowledge management studies : IJKMS 1
Source
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ECONIS (ZBW) 2 Other ZBW resources 1
Showing 1 - 3 of 3
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Explaining the role of customer knowledge in gaining satisfaction and brand equity from the customer's viewpoint
Navehebrahim, Abdolrahim; Yousefi, Farzaneh - In: International journal of knowledge management studies : … 10 (2019) 4, pp. 398-414
Persistent link: https://www.econbiz.de/10012155329
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An Empirical Study to Evaluation of Customer Acquisition Processes on Customer Satisfaction
Alhawari, Samer; Alryalat, Haroun; Hunaiti, Hana - In: International Journal of Service Science, Management, … 7 (2016) 4, pp. 1-20
customer acquisition processes and knowledge about customer would improve the customer satisfaction. This paper adapts the … processes in improving the customer satisfaction mediating by the knowledge about customer. The proposed model makes a … contribution on the part of the customer acquisition processes and the knowledge about customer and can be used as a structure of …
Persistent link: https://www.econbiz.de/10012048103
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An empirical study on customer retention and customer loyalty
Alhawari, Damer - In: International journal of information systems and change … 7 (2015) 3, pp. 183-202
Persistent link: https://www.econbiz.de/10011540322
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