//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~institution:"Erasmus Research Institute of Management"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Kommunikation"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Marketing management
5
Marketingmanagement
5
Mobile communications
4
Mobilkommunikation
4
Theorie
3
Theory
3
Auction
1
Auction theory
1
Auktion
1
Auktionstheorie
1
Brand
1
Brand management
1
Business model
1
Corporate reputation
1
Dienstleistungsinnovation
1
Dynamische Wirtschaftstheorie
1
Econometric model
1
Economic dynamics
1
Electric power industry
1
Elektrizitätswirtschaft
1
Europa
1
Europe
1
Firmenimage
1
Forecast
1
Forecasting model
1
Geschäftsmodell
1
Governance approach
1
Governance-Ansatz
1
Innovation management
1
Innovationsmanagement
1
Markenartikel
1
Markenführung
1
Market share
1
Marketing
1
Marketing theory
1
Marketingtheorie
1
Marktanteil
1
Mobile Business
1
Mobile business
1
Product life cycle
1
more ...
less ...
Online availability
All
Free
5
Type of publication
All
Book / Working Paper
9
Type of publication (narrower categories)
All
Arbeitspapier
9
Working Paper
9
Graue Literatur
5
Non-commercial literature
5
Language
All
English
9
Author
All
Ende, Jan van den
2
Franses, Philip Hans
2
Pau, Louis-François
2
Berens, Guido A. J. M.
1
Bruggen, Gerrit H. van
1
Dekimpe, Marnik G.
1
Dits, Jeroen
1
Fok, Dennis
1
Hanssens, Dominique M.
1
Heck, E. van
1
Horváth, Csilla
1
Jaspers, Ferdinand
1
Langerak, Fred
1
Meij, S.
1
Paap, Richard
1
Riel, Cees B. M. van
1
more ...
less ...
Institution
All
Erasmus Research Institute of Management
Springer Fachmedien Wiesbaden
234
IGI Global
169
National Bureau of Economic Research
139
Europäische Kommission
70
American Marketing Association
60
OECD
48
Verlag Dr. Kovač
36
Haufe-Lexware GmbH & Co. KG
28
Books on Demand GmbH <Norderstedt>
22
Edward Elgar Publishing
19
Nomos Verlagsgesellschaft
19
Springer-Verlag GmbH
19
Organisation for Economic Co-operation and Development
18
Fördergesellschaft Marketing an der Universität Augsburg
17
European Society for Opinion and Marketing Research
15
International Telecommunications Society
15
UNESCO
15
Springer Gabler <Firma>
14
Verlag Franz Vahlen
14
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
13
Friedrich-Schiller-Universität Jena
13
De Gruyter Oldenbourg
12
Leipzig
12
Uni-Taschenbücher GmbH
12
Harvard Graduate School of Business Administration
11
Information Resources Management Association
11
NetLibrary, Inc
11
World Bank
11
Europäische Kommission / Generaldirektion Bildung und Kultur
10
Peter Lang GmbH
10
W. Kohlhammer GmbH
10
Deutsche Bücherei <Leipzig>
9
Duncker & Humblot
9
International Monetary Fund / Monetary and Capital Markets Department
9
Stuttgart
9
UVK Verlagsgesellschaft mbH
9
AMACOM
8
American Management Association
8
Chartered Institute of Marketing
8
more ...
less ...
Published in...
All
ERIM report series research in management
9
Source
All
ECONIS (ZBW)
9
Showing
1
-
9
of
9
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Governance modes for systematic innovation : service development in mobile telecommunications
Ende, Jan van den
(
contributor
); …
-
2004
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10002191457
Saved in:
2
Business modeling framework for personalization in mobile business services : a case and sociological analysis
Pau, Louis-François
(
contributor
);
Dits, Jeroen
(
contributor
)
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001700736
Saved in:
3
The added value of corporate brands : When do organizational associations affect product evaluations?
Berens, Guido A. J. M.
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001660056
Saved in:
4
What is the predictive power of market orientation?
Langerak, Fred
(
contributor
)
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001709131
Saved in:
5
Modes of governance of new service development for mobile networks : a life cycle perspective
Ende, Jan van den
(
contributor
)
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001709662
Saved in:
6
Persistence modeling for assessing marketing strategy performance
Dekimpe, Marnik G.
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001828624
Saved in:
7
Auctioning bulk mobile messages
Meij, S.
(
contributor
);
Pau, Louis-François
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001765929
Saved in:
8
Deriving dynamic marketing effectiveness from econometric time series models
Horváth, Csilla
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001812014
Saved in:
9
Modeling dynamic effects of the marketing mix on market shares
Fok, Dennis
(
contributor
);
Paap, Richard
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001772090
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->