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Kultursektor
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Handbook of research on management of cultural products : e-relationship marketing and accessibility perspectives
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Kultur 2.0 : neue Web-Strategien für das Kulturmanagement im Zeitalter von Social Media
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Marketing : ZFP ; journal of research and management
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Mastering management in the creative and cultural industries
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Prace naukowe / Akademia Ekonomiczna im. Karola Adamieckiego
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Proceedings of the ENTRENOVA - ENTerprise REsearch InNOVAtion Conference (Online)
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Tourismus-Journal : Zeitschrift für tourismuswissenschaftliche Forschung und Praxis
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Using influencer marketing as a digital business strategy
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Weimarer Studien zu Kulturpolitik und Kulturökonomie
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Nachfragertypologien
Geyer, Hardy
- In:
Kulturmarketing
,
(pp. 93-108)
.
2008
Persistent link: https://www.econbiz.de/10003681655
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2
Kundenbeziehungen
Preiß, Jürgen
- In:
Kulturmarketing
,
(pp. 137-149)
.
2008
Persistent link: https://www.econbiz.de/10003682132
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3
Distributionspolitik
Ahrendt, Bernd
- In:
Kulturmarketing
,
(pp. 205-217)
.
2008
Persistent link: https://www.econbiz.de/10003682252
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Besucherorientierte Kultureinrichtung
Schwerdtfeger, Dettloff
- In:
Kulturmarketing
,
(pp. 337-347)
.
2008
Persistent link: https://www.econbiz.de/10003682417
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5
Marktetingcontrolling im Kulturbetrieb
Preiß, Jürgen
- In:
Kulturmarketing
,
(pp. 349-360)
.
2008
Persistent link: https://www.econbiz.de/10003682427
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