//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International journal of sport management and marketing : IJSMM"
~person:"Byun, Jinsu"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Kultursponsoring"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
2018 PyeongChang Winter Games
1
Brand extension
1
Brand image
1
Markenimage
1
Markentransfer
1
Olympic sponsorship
1
Sponsoring
1
Sponsorship
1
Sport
1
Sport event
1
Sports
1
Sportveranstaltung
1
brand image transfer
1
leveraging focus
1
leveraging method
1
on-site sponsorship
1
sponsorship fit
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Byun, Jinsu
DeGaris, Larry
3
Dees, Windy
3
Séguin, Benoit
3
Cianfrone, Beth A.
2
Ellis, Dana
2
Kaplanidou, Kyriaki
2
O'Reilly, Norm
2
Abeza, Gashaw
1
Alguacil, Mario
1
Ashill, Nicholas J.
1
Baek, Woo-yeul
1
Barros, Carlos Pestana
1
Berardone, David
1
Billings, Andrew C.
1
Bishop, Stacy
1
Blakey, Paul
1
Brown, Natalie A.
1
Byon, Kevin K.
1
Chavan, Ravi
1
Choi, Kyu Ha
1
Choi, Young-hwan
1
Choi, Yun Seok
1
Clark, John S.
1
Cortsen, Kenneth
1
Daellenbach, Kate
1
Davies, John
1
Deane, Jason K.
1
Dekhil, Fawzi
1
Devlin, Michael B.
1
Dietl, Helmut
1
Dodds, Mark
1
Dombrowski, Matthias
1
Frederick, Howard H.
1
Garcia-del-Barrio, Pedro
1
Gee, Sarah
1
Geurin, Andrea N.
1
Goldberg, David M.
1
Gungerich, Mathias
1
Head, David
1
more ...
less ...
Published in...
All
International journal of sport management and marketing : IJSMM
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
On-site sponsorship leveraging patterns of TOP and domestic programmes: the case of 2018 PyeongChang Winter Games
Choi, Kyu Ha
;
Ellis, Dana
;
Leopkey, Becca
;
Byun, Jinsu
; …
- In:
International journal of sport management and marketing …
22
(
2022
)
1/2
,
pp. 47-72
Persistent link: https://www.econbiz.de/10012990281
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->