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~isPartOf:"Schriftenreihe Schwerpunkt Marketing"
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Search: subject:"Kundenorientierung"
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Beziehungsmarketing
12
Relationship marketing
12
Kundenmanagement
7
Kundenorientierung
6
Mitarbeiter
6
Theorie
6
Theory
6
Unternehmen
6
Deutschland
5
Germany
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5
Consumer behaviour
4
Konsumentenverhalten
4
Verbraucherzufriedenheit
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Arbeitszufriedenheit
3
Beziehungsmanagement
3
Dienstleistung
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Kundenbindung
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Messung
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Aussehen
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Customer integration
2
Customer satisfaction
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Customer service
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Dienstleistungsqualität
2
Estimation
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Gesprächsführung
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Kundenintegration
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Kundenservice
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Kundenzufriedenheit
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Service quality
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Verbraucherverhalten
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Wahrnehmung
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Akquisition
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Arbeitspsychologie
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Arbeitsverhalten
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Bank marketing
1
Bankmarketing
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Book / Working Paper
19
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14
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12
Dissertation u.a. Prüfungsschriften
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Bartsch, Silke
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Fichtel, Sina
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Rosier, Markus
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Vom Holtz, Richard
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Dullinger, Florian
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Holme, Peter
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Jahn, Benedikt
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Jodl, Florian
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Kantsperger, Roland
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Klingenberg, Beate
1
Kunz, Werner H.
1
Specht, Nina
1
Sperl, Klaus-Ulrich
1
VomHoltz, Richard
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Wilkoszewski, Alexander
1
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Schriftenreihe Schwerpunkt Marketing
Journal of business research : JBR
648
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
406
SpringerLink / Bücher
375
International journal of hospitality management
280
The journal of services marketing
225
The journal of business & industrial marketing
192
The service industries journal
187
Journal of the Academy of Marketing Science
171
Journal of strategic marketing
169
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of travel and tourism marketing
118
Gabler Edition Wissenschaft
117
Journal of service research : JSR
117
Journal of hospitality marketing & management
115
The journal of product & brand management
111
Tourism management : research, policies, practice
111
Asia Pacific journal of marketing and logistics
107
The journal of brand management : an international journal
107
Journal of service management
106
Marketing intelligence & planning
105
Journal of retailing
103
Cogent business & management
102
Psychology & marketing
100
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
European journal of marketing : EJM
95
Services marketing quarterly
94
Springer eBook Collection / Business and Economics
87
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Service business
80
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
76
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
74
The international review of retail, distribution and consumer research
74
Journal of financial services marketing : JFSM
70
Springer eBook Collection
70
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ECONIS (ZBW)
14
USB Cologne (EcoSocSci)
5
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1
Superior customer experience in voice-to-voice encounters : insights from three studies regarding interaction and call center management
Bartsch, Silke
-
2012
Persistent link: https://www.econbiz.de/10009497233
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2
Kunden-Engagement auf Marken-Fanpages : Chancen, Erfolgsfaktoren und Herausforderungen für das Kundenbeziehungsmanagement
Jahn, Benedikt
-
2014
Persistent link: https://www.econbiz.de/10010378938
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3
Superior customer experience in voice-to-voice encounters : insights from three studies regarding interaction and call center management
Bartsch, Silke
-
2012
Persistent link: https://www.econbiz.de/10009526219
Saved in:
4
"What is beautiful is good" : impact of employee attractiveness on market success
Fichtel, Sina
-
2009
Persistent link: https://www.econbiz.de/10004938285
Saved in:
5
Beziehungsintelligenz in Marketing, Vertrieb und Service : Konzeptualisierung, Messung, Erfolgsrelevanz und Management
Rosier, Markus
-
2008
Persistent link: https://www.econbiz.de/10003794598
Saved in:
6
Beziehungsintelligenz in Marketing, Vertrieb und Service : Konzeptualisierung, Messung, Erfolgsrelevanz und Management
Rosier, Markus
-
2008
Persistent link: https://www.econbiz.de/10004938612
Saved in:
7
Understanding participative consumer behavior : insights from motivation theory and three empirical studies in the context of user-generated content
Jodl, Florian
-
2010
Persistent link: https://www.econbiz.de/10008823872
Saved in:
8
"What is beautiful is good" : impact of employee attractiveness on market success
Fichtel, Sina
-
2009
Persistent link: https://www.econbiz.de/10003809865
Saved in:
9
Statusveränderung bei Mitgliedschaften in Kundenbindungsprogrammen : theoretische und empirische Analysen am Beispiel von Payback und Lufthansa Miles & More
Wilkoszewski, Alexander
-
2009
Persistent link: https://www.econbiz.de/10013427508
Saved in:
10
Erfolgsfaktor Service : warum und wie Mitarbeiter im persönlichen Kontakt zum Kunden begeistern
Specht, Nina
-
2008
Persistent link: https://www.econbiz.de/10013427488
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