//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type_genre:"Aufsatz in Zeitschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Kundenwert"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Kundenwert
1,522
Customer value
1,515
Beziehungsmarketing
924
Relationship marketing
924
Consumer behaviour
504
Konsumentenverhalten
504
Betriebliche Wertschöpfung
466
Value creation
466
Customer integration
265
Kundenintegration
265
Customer satisfaction
242
Kundenzufriedenheit
242
Dienstleistungsqualität
229
Service quality
229
Marketing management
151
Marketingmanagement
151
Lieferantenmanagement
145
Supplier relationship management
145
Service-Dominant Logic
114
Service-dominant logic
114
Brand management
111
Markenführung
111
Value co-creation
106
B-to-B-Marketing
103
Business-to-business marketing
103
Brand image
101
Markenimage
101
USA
82
United States
82
customer value
77
Social Web
71
Social web
71
Social values
67
Soziale Werte
67
Theorie
60
Theory
60
value co-creation
60
Einzelhandel
59
Retail trade
59
Marketing theory
58
more ...
less ...
Online availability
All
Undetermined
680
Free
96
Type of publication
All
Article
1,517
Book / Working Paper
5
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Article in journal
1,522
Aufsatz im Buch
301
Book section
301
Hochschulschrift
187
Thesis
141
Graue Literatur
91
Non-commercial literature
91
Working Paper
68
Arbeitspapier
67
Case study
48
Fallstudie
48
Aufsatzsammlung
32
Collection of articles of several authors
31
Sammelwerk
31
Dissertation u.a. Prüfungsschriften
22
Lehrbuch
20
Textbook
13
Conference paper
12
Konferenzbeitrag
12
Ratgeber
12
Collection of articles written by one author
11
Guidebook
11
Sammlung
11
Handbook
9
Handbuch
9
Glossar enthalten
4
Glossary included
4
Reprint
4
Interview
3
Mikroform
3
Bibliografie
2
Bibliografie enthalten
2
Bibliographie
2
Bibliography included
2
Conference proceedings
2
Konferenzschrift
2
Research Report
2
Accompanied by computer file
1
Checkliste
1
more ...
less ...
Language
All
English
1,465
German
56
Dutch
1
Slovak
1
Author
All
Kumar, V.
26
Ko, Eunju
13
Eggert, Andreas
11
Kim, Kyung Hoon
11
Keränen, Joona
10
Kleinaltenkamp, Michael
10
Verhoef, Peter C.
10
Frow, Pennie
9
Skiera, Bernd
9
Gallarza, Martina G.
8
Gil Saura, Irene
8
Madhani, Pankaj M.
8
Wiesel, Thorsten
8
Heinonen, Kristina
7
Payne, Adrian
7
Saarijärvi, Hannu
7
Venkatesan, Rajkumar
7
Bradlow, Eric T.
6
Edvardsson, Bo
6
Neslin, Scott A.
6
Petersen, J. Andrew
6
Rajagopal
6
Ulaga, Wolfgang
6
Albadvi, Amir
5
Bolton, Ruth N.
5
Fader, Peter
5
Grönroos, Christian
5
Haenlein, Michael
5
Hallikas, Jukka
5
Kim, Sang Jin
5
Le Nguyen Hau
5
Leone, Robert P.
5
Libai, Barak
5
McColl-Kennedy, Janet R.
5
Ngo, Liem Viet
5
O'Cass, Aron
5
Pynnönen, Mikko
5
Ritala, Paavo
5
Schwepker, Charles H. <Jr.>
5
Sesé, F. Javier
5
more ...
less ...
Published in...
All
Journal of business research : JBR
86
Industrial marketing management : the international journal for industrial and high-tech firms
83
Journal of retailing and consumer services
47
International journal of hospitality management
31
The service industries journal
28
Journal of marketing
26
The journal of business & industrial marketing
26
Journal of the Academy of Marketing Science
24
Journal of marketing management : MM
18
Marketing theory
18
Journal of service research : JSR
17
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
17
The journal of services marketing
17
International journal of contemporary hospitality management
16
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
16
Journal of revenue and pricing management
16
Journal of service management
16
Journal of strategic marketing
16
Journal of marketing research : JMR
14
Service business
13
Technological forecasting & social change : an international journal
13
The journal of product & brand management
13
Tourism management : research, policies, practice
13
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
12
Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
11
Harvard business review : HBR
11
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
11
Business horizons
10
International journal of electronic customer relationship management : IJECRM
10
Journal of marketing analytics : JMA
10
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
10
European journal of marketing : EJM
9
European management journal
9
International journal of services and operations management
9
Management decision : MD
9
The TQM journal : the international review of organizational improvement
9
Cogent business & management
8
Harvard-Business-Manager : das Wissen der Besten
8
Journal of business-to-business marketing
8
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
8
more ...
less ...
Source
All
ECONIS (ZBW)
1,522
Showing
1,521
-
1,522
of
1,522
Sort
Relevance
Date (newest first)
Date (oldest first)
1521
Customer value management as a determinant of the competitive position of tourism destinations
Pechlaner, Harald
;
Smeral, Egon
;
Matzler, Kurt
- In:
Tourism review of AIEST
57
(
2002
)
4
,
pp. 15-22
Persistent link: https://www.econbiz.de/10001865072
Saved in:
1522
Customer value management
Matzler, Kurt
- In:
Die Unternehmung : Swiss journal of business research …
54
(
2000
)
4
,
pp. 289-308
Persistent link: https://www.econbiz.de/10001523154
Saved in:
First
Prev
144
145
146
147
148
149
150
151
152
153
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->