As it is emphasized in marketing, management, and strategic management literature, market orientation, learning … orientation, and innovativeness are regarded together as having a significant impact on a firm's performance. The objective of …

As it is emphasized in marketing, management, and strategic management literature, "market orientation", "learning … orientation", and "innovativeness" are regarded together as having a significant impact on a firm’s performance. The objective of …

from this gap, this paper addresses the following research questions: How do individuals perceive the learning orientation …

) (external) and learning orientation (LO) (internal) facilitate internationalizing small- and medium-sized enterprises’ (ISMEs …

communication (IMC) as a capability is influenced by the organisational antecedents of learning orientation (LO), market orientation …

influence learning orientation in IJVs, it does have a significant positive influence on customer orientation. Further, the … authors’ findings support that both learning orientation and customer orientation have positive impacts on IJV innovativeness …. Another interesting finding shows that the impact of learning orientation on IJV innovativeness is significant only when IJVs …