Purpose – The main purpose of this paper is to analyse the moderating effect of consumer altruistic values upon two drivers of brand credibility in cause‐related marketing (CrM): cause‐brand fit and consumer attribution of altruistic brand motivations. Design/methodology/approach – This...

Purpose – The purpose of this paper is to report on research that models factors that favour the extension of e‐government. Hypotheses were proposed regarding the role of municipal resources, politicians and environment as elements that stimulate e‐government. It aims to argue that larger...

Purpose – Close links between buyers and suppliers are increasingly cited as a critical differentiator of high and low performers in global supply chains. While the application of performance measures to manage supplier relationships has been well‐identified and encouraged in the literature,...

Purpose – The purpose of this paper is to critically review the latest approaches for capturing and explaining heterogeneity in partial least squares (PLS) path modelling and to classify these into a methodological taxonomy. Furthermore, several areas for future research effort are introduced...

Purpose – Prior research has primarily examined interorganizational relationships from the supplier or customer side or using dyadic pairs. The study aims to offer a comparison of carrier and shipper relationship views using a hybrid research method examining the relationship from both points...

Purpose – This study investigates key factors that influence the utilization of the internet by internationalizing firms in one transition market, Vietnam. Design/methodology/approach – A systematic sample of 306 internationalizing firms in Ho Chi Minh City was surveyed to test the...

Purpose – A structural equation model is proposed to explain internet reporting by banks. The model relates three constructs of financial institutions (size, financial performance, and internet visibility) to their final influence on internet information disclosure (e‐transparency)....

Purpose – The aim of this paper is to examine the degree of how customer service management (CSM) affects perceived business performance measures (PBPM) in Malaysian banks and finance companies. Design/methodology/approach – The aim was achieved through an empirical study involving a survey....

Purpose – This study presents a conceptual scheme concerning the core constituents of high‐performance work system (HPWS) and examines their effects on firm performance. Design/methodology/approach – This study proposes a conceptual scheme incorporating the universalistic and the...

Purpose – The purpose of this paper is to advance a new conceptualization of the service encounter that highlights the role of outcome valence as a key antecedent of customer satisfaction. Design/methodology/approach – This study develops and tests a conceptual model using structural...