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Search: subject:"Load Theory of Selective Attention"
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Selective Attention to Commercial Information Displays in Globally Available Mobile Application
Liu, Yi
;
Tan, Chuan-Hoo
;
Sutanto, Juliana
- In:
Journal of Global Information Management (JGIM)
24
(
2016
)
2
,
pp. 18-38
should be integrated into the primary media content. By anchoring on the
load
theory
of
selective
attention
, this research …
Persistent link: https://www.econbiz.de/10012049034
Saved in:
2
Selective attention to commercial information displays in globally available moble application
Liu, Yi
;
Tan, Chuan-Hoo
;
Sutanto, Juliana
- In:
Journal of global information management : an official …
24
(
2016
)
2
,
pp. 18-38
Persistent link: https://www.econbiz.de/10011590651
Saved in:
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