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Search: subject:"Local label"
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Dual sustainable-labeling
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Bio-Lebensmittel
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Casteran, Gauthier
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Ruspil, Thomas
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Journal of Product & Brand Management
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The journal of product & brand management
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How do dual sustainable-labeling strategies enhance products' perceived value?
Casteran, Gauthier
;
Ruspil, Thomas
- In:
The journal of product & brand management
33
(
2024
)
7
,
pp. 828-841
Persistent link: https://www.econbiz.de/10015166423
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2
How do dual sustainable-labeling strategies enhance products’ perceived value?
Casteran, Gauthier
;
Ruspil, Thomas
- In:
Journal of Product & Brand Management
33
(
2024
)
7
,
pp. 828-841
labeling strategy (i.e. no label vs organic label vs Fairtrade/
local
label
vs organic label + Fairtrade/
local
label
) as the …
Persistent link: https://www.econbiz.de/10015352179
Saved in:
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