extend Chui and Kwok's work by analyzing the fifth Hofstede cultural dimension: Long-Term Orientation, a variable that scores … over a period of 9 years, we apply an unbalanced panel GLS regression model to prove that Long-Term Orientation has a …. Several robustness tests confirm the importance of Long-Term Orientation, leading to the conclusion that life insurance …

Purpose – This article seeks to analyze the concept of the long‐term orientation of relationships in the supply chain …, satisfaction, proved trust and commitment explain the long‐term orientation of the relationships in the SC. Research limitations …

This paper examines the role which the long term orientation (LTO) dimension of host country culture plays in …

commitment and loyalty. The results indicate that relationships are based upon a long term orientation. Secondly, relationships …