Search Results - subject:"Loyalty program"

Evolution of loyalty programs offered to customers and investors

Dziawgo, Danuta - In: Financial internet quarterly 19 (2023) 1, pp. 35-47

program, At the same time, the loyalty program is open to every investor, regardless of the country of origin and type of … only on the capital market, However, that means resigning from creating an investor as a consumer through the loyalty …

Persistent link: https://www.econbiz.de/10014281311

Green loyalty? : Unveiling consumer preferences in sustainable temporary loyalty programs

Krampe, Caspar; Groot, Anne-Jeth de; Hurst, William - In: Cleaner and responsible consumption 16 (2025), pp. 1-13

Almost every food retailer offers them - temporary loyalty programs (TLPs). TLPs aim to enhance customer loyalty by offering enticing, product-based incentives. However, an emerging concern arises regarding the sustainability impact of these programs, and consumers have started questioning the...

Persistent link: https://www.econbiz.de/10015396753

Reward point accumulation behaviour of credit card users in Pune city

John, Shilly - In: International journal of applied behavioral economics : … 11 (2022) 1, pp. 1-18

Persistent link: https://www.econbiz.de/10014276910

Using loyalty card data to understand the impact of weather on click & collect behaviours in UK retailing

Rose, Natalie; Dolega, Les; Rowe, Francisco - In: The international review of retail, distribution and … 34 (2024) 5, pp. 571-592

Persistent link: https://www.econbiz.de/10015193839

The BORIS experience : evaluating omnichannel returns and repurchase intention

Hao, Jianliang; Richey, Robert Glenn <Jr.>; Morgan, Tyler R. - In: International journal of physical distribution and … 54 (2024) 11, pp. 44-81

Persistent link: https://www.econbiz.de/10015198510

Exploring the importance of building strong customer relationships

Seturi, Maia - In: Technology audit and production reserves 1 (2024) 4/75, pp. 33-37

Persistent link: https://www.econbiz.de/10014507363

Contextual integrity of loyalty programs, compromised? : interrogating consumer health data practices and networked actors in the U.S. retail sector

Baik, Jeeyun Sophia; Famularo, Jordan - In: Telecommunications policy : the international journal … 48 (2024) 7, pp. 1-18

Persistent link: https://www.econbiz.de/10015069672

Quantifying the short- and long-term effects of promotional incentives in a loyalty program : evidence from birthday rewards in a large retail company

Nishio, Kazuki; Hoshino, Takahiro - In: Journal of retailing and consumer services 81 (2024), pp. 1-13

Persistent link: https://www.econbiz.de/10015116829

Factors affecting mobile coupon acceptance through smartphone app

Ahmed, K. A. Asraar; Damodharan, V. S.; Kumaraperumal, S. - In: International journal of business information systems : … 46 (2024) 1, pp. 140-164

Persistent link: https://www.econbiz.de/10015061828

Gamification as a marketing strategy for Garuda Indonesia loyalty program

Widyani, Donafeby; Casidy, Riza - 2021

Persistent link: https://www.econbiz.de/10012659418