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~isPartOf:"Journal of revenue and pricing management"
~person:"Kapferer, Jean-Noël"
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Search: subject:"Luxury goods"
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Kapferer, Jean-Noël
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Journal of revenue and pricing management
The journal of brand management : an international journal
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Journal of business research : JBR
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Les cahiers de recherche / HEC Paris
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Luxury marketing : a challenge for theory and practice
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Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
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Sustainable luxury : managing social and environmental performance in iconic brands
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The Routledge companion to contemporary brand management
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The brand challenge : adapting branding to sectorial imperatives
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Does luxury have a minimum price? : an exploratory study into consumers' psychology of luxury prices
Kapferer, Jean-Noël
;
Klippert, Cindy
;
Leproux, Lara
- In:
Journal of revenue and pricing management
13
(
2014
)
1
,
pp. 2-11
Persistent link: https://www.econbiz.de/10010349053
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