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  • Search: subject:"M-commerce security"
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Beziehungsmarketing 1 Brand management 1 Confidence 1 Consumer behaviour 1 Cross-cultural relations 1 Cultural identity 1 Data protection 1 Datenschutz 1 Interkulturelle Beziehungen 1 Internet marketing 1 Katar 1 Konsumentenverhalten 1 Kulturelle Identität 1 Luxury goods 1 Luxusgüter 1 M-Trust 1 M-commerce 1 M-commerce privacy 1 M-commerce security 1 Markenführung 1 Mobile Business 1 Mobile business 1 Online-Marketing 1 PLS-SEM 1 Qatar 1 Relationship marketing 1 Social Web 1 Social web 1 TAM 1 Vertrauen 1 localization 1 luxury brands 1 multicultural 1 social media 1
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English 1
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Al-Khalaf, Eiman 1 Choe, Pilsung 1
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Journal of internet commerce 1
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Increasing customer trust towards mobile commerce in a multicultural society : a case of Qatar
Al-Khalaf, Eiman; Choe, Pilsung - In: Journal of internet commerce 19 (2020) 1, pp. 32-61
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