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  • Search: subject:"MDA Framework"
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Subject
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Civic Learning 1 Co-Creation of Neighbourhood Projects 1 Computerspiel 1 Consumer behaviour 1 Developing countries 1 Enjoyment 1 Entwicklungsländer 1 Experiment 1 Game theory 1 Gamification 1 Internet marketing 1 Konsumentenverhalten 1 MDA Framework 1 MDA framework 1 Mechanics-dynamics-aesthetics (MDA) framework 1 Online retailing 1 Online-Handel 1 Online-Marketing 1 Participation 1 Serious Games 1 Social Web 1 Social live streaming services 1 Social web 1 Spieltheorie 1 User retention 1 Uses and gratifications 2.0 theory (UGT 2.0) 1 Video game 1 aesthetics 1 developing countries 1 game dynamics 1 game experience 1 game mechanics 1 gamification 1 purchase 1 s-commerce 1 social media 1
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Undetermined 3
Type of publication
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Article 3
Type of publication (narrower categories)
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Article in journal 2 Aufsatz in Zeitschrift 2
Language
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English 3
Author
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Chovancová, Miloslava 1 Constantinescu, Teodora Iulia 1 Devisch, Oswald 1 Haziri, Fortesa 1 Kostov, Georgi 1 Lin, Yu-Hsun 1 Loo, Pui Yan 1 Shabani, Lulzim 1 Tsou, Hung Tai 1
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Published in...
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International Journal of E-Planning Research (IJEPR) 1 International journal of learning and change : IJLC 1 Marketing intelligence & planning 1
Source
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ECONIS (ZBW) 2 Other ZBW resources 1
Showing 1 - 3 of 3
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The effects of game mechanics on user retention in using social live streaming services
Tsou, Hung Tai; Lin, Yu-Hsun; Loo, Pui Yan - In: Marketing intelligence & planning 42 (2024) 7, pp. 1169-1194
Persistent link: https://www.econbiz.de/10015056969
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Game experience as a moderator in gamified online purchasing settings
Haziri, Fortesa; Shabani, Lulzim; Chovancová, Miloslava - In: International journal of learning and change : IJLC 13 (2021) 4/5, pp. 399-418
Persistent link: https://www.econbiz.de/10012599084
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City Makers: Insights on the Development of a Serious Game to Support Collective Reflection and Knowledge Transfer in Participatory Processes
Constantinescu, Teodora Iulia; Devisch, Oswald; Kostov, … - In: International Journal of E-Planning Research (IJEPR) 6 (2017) 4, pp. 32-57
Having the ability to give form to cooperative environments while easing the process of collective reflection, serious games have been put forward since the sixties, as a way to overcome challenges in participatory processes. This paper discusses the City Makers game prototype and reports on the...
Persistent link: https://www.econbiz.de/10012044658
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