The present paper focuses on the concepts of motivations and fun in online games. The ultimate goal of our research is to understand consumer behaviour toward an online games extending Yee’s model of motivations (Yee, 2006). We investigate relationships between fun, motivations, continued...

This thesis explores economic aspects of virtual worlds by focusing on a specific massively multiplayer online role-playing game, RuneScape. In particular, it examines the similarities and differences between the virtual economics and real world economics, the economic understanding of RuneScape...

Internet technology is transforming the way we define nation-states. It has created “"virtual states”" in which parallel communities are formed and political agendas are executed. Due to the emergence of Internet technology, visions of “"techno-imperialism"” and “"electronic...