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~person:"Hauser, John R."
~person:"Albers, Sönke"
~isPartOf:"Legends in marketing"
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Conjoint analysis
2
Conjoint-Analyse
2
Marketing theory
2
Marketingtheorie
2
Paul E. Green
2
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2
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Hauser, John R.
Albers, Sönke
Sheth, Jagdish N.
40
Kumar, V.
11
Hunt, Shelby D.
9
Green, Paul E.
7
Malhotra, Naresh K.
4
Rao, Vithala R.
4
Wind, Yoram
4
Grönroos, Christian
3
Moskowitz, Howard R.
2
Zaltman, Gerald
2
Agarwal, James
1
Arabie, Phipps
1
Arnett, Dennis B.
1
Bello, Daniel C.
1
Bradlow, Eric T.
1
Brodie, Roderick P.
1
Busch, Paul S.
1
Carmone, Frank J.
1
Day, George S.
1
DeSarbo, Wayne
1
Deshpandé, Rohit
1
Ding, Min
1
Ferrell, Odies C.
1
Grewal, Rajdeep
1
Howell, Roy D.
1
Huber, Joel
1
Jain, Arun K.
1
Jaworski, Bernard J.
1
Kohli, Ajay Kumar
1
Kopalle, Praveen K.
1
Kotler, Philip
1
Krieger, Abba M.
1
Krishnan, Balaji C.
1
Leone, Robert P.
1
Levy, Michael
1
Lindqvist, Lars-Johan
1
Meyer, Robert J.
1
Miller, Gina L.
1
Morgan, Robert M.
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Legends in marketing
Betriebswirtschaftliche Aspekte lose gekoppelter Systeme und Electronic Business
3
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
3
Deutschsprachige Marketingforschung : Bestandsaufnahme und Perspektiven
1
From Little's law to marketing science : essays in honor of John D.C. Little
1
Handbook of marketing decision models
1
Journal of business research : JBR
1
Marketing Science
1
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
1
The MIT Press Ser.
1
Vielfalt und Einheit in der Marketingwissenschaft : ein Spannungsverhältnis ; Hans H. Bauer zum 60. Geburtstag
1
Wissenschaftliche Schriftenreihe des Zentrums für Marktorientierte Unternehmensführung (ZMU)
1
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ECONIS (ZBW)
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Conjoint analysis: the pioneering years
Green, Paul E.
;
Hauser, John R.
;
Rao, Vithala R.
-
2017
Persistent link: https://www.econbiz.de/10011634269
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2
Conjoint analysis: applications
Green, Paul E.
;
Hauser, John R.
;
Ding, Min
;
Moskowitz, …
-
2017
Persistent link: https://www.econbiz.de/10011634300
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