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~isPartOf:"Journal of marketing research : JMR"
~isPartOf:"European journal of marketing"
~subject:"Kundenzufriedenheit"
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Kundenzufriedenheit
Marketing management
53
Marketingmanagement
53
Consumer behaviour
17
Konsumentenverhalten
17
Brand image
7
Markenimage
7
Brand management
6
Markenführung
6
Market research
5
Marktforschung
5
USA
5
United States
5
Advertising effects
4
Beziehungsmarketing
4
Customer satisfaction
4
Marketing communications
4
Meta-Analyse
4
Meta-analysis
4
Relationship marketing
4
Werbewirkung
4
Advertising
3
Brand
3
Direct marketing
3
Direktmarketing
3
Firm performance
3
Führungskräfte
3
Internet marketing
3
Managers
3
Markenartikel
3
Marketing
3
New product development
3
Online-Marketing
3
Produktentwicklung
3
Sales promotion
3
Unternehmenserfolg
3
Verkaufsförderung
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Werbung
3
1986
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Barnes, Bradley R.
1
Boyd, D. Eric
1
Chandrashekaran, Murali
1
Chandy, Rajesh K.
1
Citrin, Alka V.
1
Cunha, Marcus
1
Gremler, Dwayne D.
1
Grewal, Rajdeep
1
Torkzadeh, Samaneh
1
Yazdanparast, Atefeh
1
Ye, Yu
1
Yu, Qionglei
1
Zolfagharian, Mohammadali
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Journal of marketing research : JMR
European journal of marketing
Journal of business research : JBR
9
Journal of strategic marketing
7
Journal of the Academy of Marketing Science
7
Journal of retailing and consumer services
6
Asia Pacific journal of marketing and logistics
5
The journal of business & industrial marketing
5
European journal of marketing : EJM
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of contemporary hospitality management
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
3
The international journal of bank marketing : IJBM
3
Expert journal of marketing
2
Handbuch Kundenmanagement : Anforderungen, Prozesse, Zufriedenheit, Bindung und Wert von Kunden
2
International journal of business and globalisation : IJBG
2
International journal of economic research
2
International journal of hospitality management
2
International journal of markets and business systems
2
International journal of quality & reliability management
2
International journal of retail & distribution management
2
International journal of services and operations management : IJSOM
2
International review on public and non-profit marketing
2
Journal of Asian finance, economics and business : JAFEB
2
Journal of air transport management
2
Journal of economics and business research
2
Journal of marketing
2
Journal of marketing management : MM
2
Journal of service research : JSR
2
Marketing letters : a journal of research in marketing
2
Service business
2
Services marketing quarterly
2
SpringerLink / Bücher
2
Vision : the journal of business perspective
2
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
1
Academic journal of economic studies
1
Acta Universitatis Danubius / Oeconomica
1
Advances in hospitality and leisure
1
Amfiteatru economic : an economic and business research periodical
1
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Internal market orientation, interdepartmental relationships and market performance : the pivotal role of employee satisfaction
Yu, Qionglei
;
Barnes, Bradley R.
;
Ye, Yu
- In:
European journal of marketing
56
(
2022
)
5
,
pp. 1464-1487
Persistent link: https://www.econbiz.de/10013350969
Saved in:
2
From customer readiness to customer retention : the mediating role of customer psychological and behavioral engagement
Torkzadeh, Samaneh
;
Zolfagharian, Mohammadali
; …
- In:
European journal of marketing
56
(
2022
)
7
,
pp. 1799-1829
Persistent link: https://www.econbiz.de/10013352641
Saved in:
3
When do chief marketing officers affect firm value? : a customer power explanation
Boyd, D. Eric
;
Chandy, Rajesh K.
;
Cunha, Marcus
- In:
Journal of marketing research : JMR
47
(
2010
)
6
,
pp. 1162-1176
Persistent link: https://www.econbiz.de/10008796495
Saved in:
4
Customer satisfaction heterogeneity and shareholder value
Grewal, Rajdeep
;
Chandrashekaran, Murali
;
Citrin, Alka V.
- In:
Journal of marketing research : JMR
47
(
2010
)
4
,
pp. 612-626
Persistent link: https://www.econbiz.de/10009234932
Saved in:
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