Search Results - subject:"Marktsegmentierung"

Segment reporting and segment profitability : a case study on general electric

Heron, Nicole M.; Markelevich, Ariel - In: Issues in accounting education 38 (2023) 3, pp. 119-137

Persistent link: https://www.econbiz.de/10014372677

Price elasticity in the performing arts : a segmentation approach

Kolhede, Eric; Gomez-Arias, J. Tomas; Maximova, Anna - In: Journal of marketing analytics : JMA 11 (2023) 3, pp. 523-550

Persistent link: https://www.econbiz.de/10014374939

Strategic Sales Management : Insights and Guidance from Top Interim Managers

Buchenau, Peter (ed.) - 2023

Chapter 1 Weak brands end up in outlet stores -- Chapter 2 It’s never too early: Selling the value of digital services -- Chapter 3 International sales – an opportunity for SMEs -- Chapter 4 Market segmentation: Create a clear focus for your sales activities -- Chapter 5 The G.E.I.S.T....

Persistent link: https://www.econbiz.de/10014375045

The 1932 Federal Reserve open-market purchases as a precedent for quantitative easing

Bordo, Michael D.; Sinha, Arunima - In: Journal of money, credit and banking : JMCB 55 (2023) 5, pp. 1177-1212

Persistent link: https://www.econbiz.de/10014364274

Workplace gender segregation in standard and non-standard employment regimes in the US labour market

Makarevich, Alex - In: British journal of industrial relations : BJIR ; an … 61 (2023) 3, pp. 697-722

Persistent link: https://www.econbiz.de/10014364720

Are female skins sold at a lower price? : evidence from the Fortnite game

Stadtmann, Georg; Tosun, Aynur Dilan; Pierdzioch, Christian - In: Applied economics letters 30 (2023) 16, pp. 2282-2287

Persistent link: https://www.econbiz.de/10014364860

An algorithm for designing value propositions in the iot space : addressing the challenges of selecting the initial class in reference class forecasting

Garbuio, Massimo; Gheno, Gloria - In: IEEE transactions on engineering management : EM 70 (2023) 9, pp. 3171-3182

Persistent link: https://www.econbiz.de/10014364877

Exploring must-know criteria for effective customer segmentation in online market using ahp

Sekandari, Elham; Aghaei, Iman - In: Review of marketing science 21 (2023) 1, pp. 271-294

Persistent link: https://www.econbiz.de/10014364955

Is job polarization path-dependent? : Evidence from Korea

Park, Young Jin; Shim, Myungkyu; Yang, Hee-Seung; Yoo, … - In: Applied economics letters 30 (2023) 18, pp. 2495-2499

Persistent link: https://www.econbiz.de/10014366663

Women's place in the national park service : earning equal pay

Raile, Amber N. W. - In: Public personnel management 52 (2023) 3, pp. 377-400

Persistent link: https://www.econbiz.de/10014368494

A service of the

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