//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type_genre:"Graue Literatur"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Meinungsführer"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Meinungsführer
3
Experiment
2
Classification
1
Communication
1
Consumer behaviour
1
Consumer goods marketing
1
Diffusion <Wirtschaft>
1
Diffusionstheorie
1
Digitales Marketing
1
EDIS-5172
1
Experimentelle Wirtschaftsforschung
1
Influencer
1
Information <Musikgruppe>
1
Information behaviour
1
Informationsverhalten
1
Internet marketing
1
Interpersonale Kommunikation
1
Klassifikation
1
Kommunikation
1
Konsumentenverhalten
1
Konsumgütermarketing
1
Kooperationsmanagement
1
Kunde
1
Marketing
1
Marketing management
1
Marketingmanagement
1
Nachrichtendiffusion
1
Nachrichtenfaktor
1
Nachrichtenwert
1
Online-Marketing
1
Rogers
1
Schwellwert
1
Social Media
1
Social Web
1
Social web
1
Taxonomie
1
Taxonomy
1
Twitter (Softwareplattform)
1
Twitter <Softwareplattform>
1
Viral Marketing
1
more ...
less ...
Online availability
All
Free
2
Type of publication
All
Book / Working Paper
3
Type of publication (narrower categories)
All
Graue Literatur
Hochschulschrift
6
Thesis
6
Dissertation u.a. Prüfungsschriften
5
Non-commercial literature
3
Arbeitspapier
1
Aufsatzsammlung
1
Bibliografie enthalten
1
Bibliography included
1
Working Paper
1
more ...
less ...
Language
All
English
2
German
1
Author
All
Ebermann, Jana
1
Farouq, Jasmin
1
Jacob, Frank
1
Oetting, Martin
1
Published in...
All
ESCP-EAP working paper
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Managing influencer marketing cooperations
Farouq, Jasmin
-
2022
Persistent link: https://www.econbiz.de/10013348933
Saved in:
2
Einflussfaktoren und deren Wechselwirkungen auf die Informationsdiffusion am Beispiel Twitters
Ebermann, Jana
-
2015
Persistent link: https://www.econbiz.de/10011527570
Saved in:
3
Empowered involvement and word of mouth : an agenda for academic inquiry
Oetting, Martin
;
Jacob, Frank
-
2007
Persistent link: https://www.econbiz.de/10013433060
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->