Rubinfeld, Daniel L.; Epstein, Roy J. - Institute of Business and Economic Research (IBER), … - 2001
Merger simulation is growing in importance as a tool to evaluate the unilateral competitive effects of mergers. This … paper offers a relatively non-technical description of the principles of merger simulation. In addition, it introduces … PCAIDS, a new and highly flexible "calibrated-demand" merger simulation methodology that is based on a simplified version of …