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  • Search: subject:"Millennials generation"
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Subject
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Age group 1 Altersgruppe 1 Brand image 1 Consumer behaviour 1 Eye tracking 1 Hospitality 1 Hotel industry 1 Hotel website 1 Hotellerie 1 Internet marketing 1 Konsumentenverhalten 1 Main image 1 Markenimage 1 Millennials generation 1 Millennials/Generation C 1 News 1 Online-Marketing 1 User type 1 Visual perception 1 Visuelle Wahrnehmung 1 Website 1 audience 1 convergence 1 local newsroom management 1 survey 1
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Undetermined 2
Type of publication
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Article 2
Type of publication (narrower categories)
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Article in journal 2 Aufsatz in Zeitschrift 2
Language
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English 2
Author
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Correia, Marisol B. 1 Espigares-Jurado, Francisco 1 Faísca, Luís 1 Lai, Chih-Hui 1 Muñoz-Leiva, Francisco 1 Ramos, Célia M. Q. 1 Sousa, Carlos M. R. 1 Tang, Tang 1
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Journal of media business studies 1 Journal of retailing and consumer services 1
Source
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ECONIS (ZBW) 2
Showing 1 - 2 of 2
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Visual attention to the main image of a hotel website based on its position, type of navigation and belonging to Millennial generation : an eye tracking study
Espigares-Jurado, Francisco; Muñoz-Leiva, Francisco; … - In: Journal of retailing and consumer services 52 (2020), pp. 1-11
Persistent link: https://www.econbiz.de/10012132231
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Managing old and new in local newsrooms : an analysis of Generation C's multiplatform local news repertoires
Tang, Tang; Lai, Chih-Hui - In: Journal of media business studies 15 (2018) 1, pp. 42-56
Persistent link: https://www.econbiz.de/10011993179
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